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How To Do Dropshipping With Digital Products
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Apr 18, 2024
"Discover the lucrative world of dropshipping with digital products in this comprehensive guide. While traditional dropshipping involves physical goods, digital products offer unique advantages such as instant delivery and high-profit margins. Join us as we explore the ins and outs of dropshipping digital products, from finding reliable suppliers and selecting profitable niches to setting up your online store and driving traffic. Learn how to leverage platforms like Shopify, WooCommerce, or Etsy to showcase and sell digital products such as e-books, courses, templates, and software. With practical tips and actionable insights, you'll be equipped to launch your own successful dropshipping business with digital products and unlock new revenue streams. Watch now to start profiting from the booming digital marketplace."
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How to do dropshipping with digital products
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Hey guys, welcome back. Today we will be taking a quick look at how you can get started with marketing digital
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products and you can even dropship digital products. So what is a digital product
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Well, it's something that people pay for and they receive it at that time
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It's available digitally and there are a bunch of different categories of digital products
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So if I go on to DLR.me, so this is a platform where you can find multiple different digital products
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You can see they have multiple different categories and product types. Now why should you go with a digital product instead of a physical product in dropshipping
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We all know the basics of dropshipping. Dropshipping is when you take a product that was created by someone else, you become like
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the middleman and you take it from one place and sell it on the other
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Now it makes a lot more sense when you're doing it with physical products, but people
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might wonder how can you make this profitable with a digital product
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Well, let's discuss some of the basic pros and cons. First off, there is low to no investment with digital products and you are going to not
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have to pay warehousing, shipping, taxes, things like that don't apply to a lot of
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digital products or almost all digital products. And you don't have to worry about any of that stuff
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Plus, you know, you don't have inventory keeping, you don't have to do any of that
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And you also have automated delivery. So you can just basically automate your delivery system for your dropshipping store if you're
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doing it on Shopify and the product will be delivered to your customer and that is it
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You don't have to really even do anything once you start getting a decent amount of audience
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Now, the cons include a few things. You don't have a lot of profit margins
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So if I take any product type, even with product types that are more profitable like ebooks
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or online courses, still the profit margins are pretty low. I wouldn't say it's an industry where you can really sell the product like once or twice
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a day and you're going to be making a lot. No. To be able to make this super profitable, you do need to have a lot of sales
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So you guys can see there are multiple different products available on PLR.me and you want
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to make sure that you choose a niche before you get into choosing your product
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A niche needs to be very specific. For example, you want to target something specific like we have dating tips
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Dating tips is a broad niche. You want to tone that down or make it more direct
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So dating tips for women is something that is not as targeted towards as dating tips
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for men. So I would target dating tips for women because it is an underserved market where I feel like
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there is potential for growth. After that, I usually go with something like proof of concept and I like to go on to Instagram
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and TikTok and I just search for hashtag dating tips for men dating tips
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Just take a look at the content that is currently being promoted on social media platforms to
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see how many people are actually looking for this type of content and it will give you
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an idea of how large your target market is. You can do this with any niche
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You don't have to follow the same niche as me, but you want to be able to target a niche
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that is underserved currently. And that is because digital products have a better chance of selling when you are targeting
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a underserved niche. And then you can go on to platforms to find those products
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There are a bunch of different categories. There are product types, worksheets, reports, ebooks, checklists, courses, articles, affirmation
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action guides, handouts, and so much more. So you can really pick out anything you want
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So let's say we want to go with ebooks and reports and we can just open this up and find
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a suitable product that would fit the niche that we are trying to target and start selling
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that on our Shopify dropshipping store. Now in terms of setting up your dropshipping store, we do have a couple of videos on the
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channel relating to setting up Shopify. So do check those out if you don't know how to set up your Shopify store
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The reason I recommend Shopify is because it's not really that expensive for the first
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three months. You can get it for $1 a month for the first three months and then you would be paying
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around $15 to $20 for the normal subscription of Shopify. So do check that out if you want to create a professional and sustainable e-commerce
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store because setting it up on Shopify. So as you guys can see, you have a platform like plr.me where you can really source any
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kind of digital product. You have a bunch of categories, you have a bunch of different tools that can help you
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in selling these products. Now what you want to do is whenever you're browsing or hunting for your product, you
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want to make sure you're going with a very specific niche. So if it's self-improvement, that is a very broad niche
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You want to really key it down to maybe like a very targeted market and that is because
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you're not going to be able to sell products very nicely or you're not going to be able
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to increase the price of product if you sell it in a very general way
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You need to be able to target your market very specifically. And if you don't have a very specific product, you can't find a specific market for it
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For example, if you're trying to sell water, water bottles, there's not a specific market
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The market for that is very generalized. Everyone needs water. If you're trying to sell women's large size shoes that are for people with larger feet
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so that is a very niched out product. That is going to be something that people are looking for, that specific segmented market
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is looking for. So you want to be able to target a specific segmented market
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So you can see self-improvement is super generalized. Now what you want to do is you can choose a niche
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So self-improvement for time management. And that is the way you're going to rephrase your product and that is the way you're going
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to market it. And because this is for dropshipping, a lot of people that are doing dropshipping don't
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want to be known. If you want to remain completely anonymous, that is absolutely possible
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You can use media off of platforms like Vecteezy. So Vecteezy has a lot of royalty-free stuff
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They have videos, images, vectors, and you can use these on your organic market channels
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And organic market channels are super essential. So once you get proof of idea on Instagram or on TikTok, you want to make sure that you
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get started with your organic market on Instagram and TikTok. The reason for this is because there is a very large consumer base on Instagram and
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TikTok and depending on your target market, which might be, let's say for us, it's dating
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tips for women. We're trying to target women in their mid-20s to early 30s
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So that is going to be a very suitable market to promote for on Instagram or on TikTok
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You can even do it on Facebook as well. So with organic marketing, the reason that it's essential to have organic marketing is
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because you want to target people that are already interested in what you're promoting
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Targeting people that are just doing generalized ads over organic marketing is not going to
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yield the same results because if you're targeting a very general audience, half of those people
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are not even going to look twice at your ad. So organic marketing is essential for that plus it's free
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So you're saving money on marketing anyways. Now just to wrap it up, you have a bunch of different digital products that you can drop ship
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So you have magazines, books, templates as well, journals, templates, all that stuff
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Now what I recommend is you don't get started with something like a template
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Canva templates, you know, journaling templates, all that stuff is popular, but the profit
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margins for that are super low. So if you want to make more profit, then definitely go for a online course
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So a online course regarding any topic, a very specific course, that is what you're
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going to use. An ebook as well, those are also pretty good
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And you can find all of that on PLR.me. You have a bunch of different items you can, you know, a bunch of different products you
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can choose from and you can really find something very specific. And you can use something like Bacteezy or any other royalty free image site to promote
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those products, to get those videos and images and upload them on Instagram
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Use popular TikTok trends. So TikTok is super popular and you want to make sure that you are able to just target
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the specific popular trends, songs, whatever is trending on TikTok. You can use those, create memes and stuff and make it more relatable, obviously, and
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that is going to help you a lot in organic reach. So I hope you guys found this video helpful and you are now able to get started with dropshipping
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digital products. I hope you guys found this video helpful. Make sure to leave a like and subscribe and I will catch you guys in the next video
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