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How To Write A Etsy Title That GETS CLICKS
4K views
Apr 18, 2024
"Master the art of crafting Etsy titles that compel clicks with our expert tutorial. Learn proven strategies and best practices to optimize your product titles for maximum visibility and engagement on the Etsy platform. From incorporating relevant keywords to creating compelling headlines that capture attention, we'll guide you through the process step by step. Whether you're a seasoned seller or just starting out, unlock the secrets to writing Etsy titles that drive traffic, increase sales, and elevate your store's success."
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how to write a Etsy title that actually gets clicks. Hey guys, welcome back to the YouTube
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channel. Today we'll be taking a quick look at how you can get started with creating Etsy titles
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that are actually going to get you clicks. So let's get into it. Now Etsy is a super popular
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platform to sell and create items. Etsy is currently serving as basically a gifting marketplace
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Anyone that's looking for a kind of artistic or customizable gift is going on Etsy and there are
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so many different types of items you can sell, items you can create. But a lot of the times you
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create an amazing item, you've listed it and you're like, hey, I'm not getting any clicks
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on my Etsy title. What is the reason for that? Well, there can be many different reasons why
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your Etsy title is not as successful as it could be. And that can be very, very, very dependent on
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how you have structured your word. So this can be a game changer for people that are creating good
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items, but are not exactly sure how they are supposed to list them. So a item like this
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unfinished original puzzle, this is not going to get clicks. But a listing like this, baby elephant
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and butterflies, watercolor art, baby elephant watercolor print, nursery decor, nursery wall art
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This is a longer title and some people might even think this looks a little unprofessional
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but this is actually the type of title that gets clicks and people don't realize that the target
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audience of your Etsy store is going to be very different from when people are approaching you
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on Shopify or any other platform. Why? Because on Etsy, people are not going to be looking at your
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store. When people come to Etsy, they know what they're looking for and they're going to search
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for that specific item. So you want to be able to direct your item to the use case that it has
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So for example, let's say that you just have a t-shirt design. And if you're trying to sell a
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t-shirt, instead of just being like black t-shirt with print, rather than writing that as the title
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you could re-market it into something like gift for boys, gift for boyfriend, gift for boyfriend
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birthday. These are more commonly used keywords instead of writing black printed t-shirt. Why
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Because these are things that you actually search for when you want to purchase something
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This can be especially helpful when you are selling, you know, basic items that can be
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marketed in multiple different ways. You can put up a similar listing of almost the same item
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and re-market it into different things. So let's say, moving on ahead, what can you do to boost
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your sales with, you know, your Etsy writing. You're not sure which niche you should target
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and all the other stats. Well, for that, you have two amazing tools that you can use for Etsy as
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well. So you can use Sales Samurai. This is an amazing tool for growing your Etsy business
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Then you also have an extension called Allura. Now, both of these platforms are available on the
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Chrome web store. We can just search for Allura or Sales Samurai. They're available as a Chrome
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extension. They are available as a Chrome extension. You can just click add to Chrome
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and what this will enable you to do is to actually see what Etsy is going to look like, see your
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competitors. So let's say I have a t-shirt like this one. This is a Faith Design t-shirt and this
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is an example of an amazing listing. Why? The most basic idea first. So Faith shirt, then Faith Cross
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shirt, Christian Gift, Faith Gift, and make sure to include the phrase gift in your Etsy listing
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as well. That can be amazingly helpful for the item that you're trying to sell. Love and Grace shirt
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Faith Cross, Vertical Cross, Jesus, Christian shirt. So they've included all the possible
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keywords that people could use when they are looking for this type of item. So these are just
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some of the basic components that you have to incorporate whenever you're trying to build your
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Etsy listing. So this can be a very easy thing to do, especially if you have a item. So let's say
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I'm looking to sell a t-shirt. Let's say I'm just trying to sell a t-shirt that has a car printed on
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it. So what I'm going to do is I'm just going to search for car on Etsy, give it a space, and now
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you want to see the top search results. Car accessories for women, car seat cover, car air freshener, so
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car. And now you can see car t-shirt, car t-shirt, car t-shirt men, car themed clock, car themed
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birthday card. Now one, two, and three of these search listings are applicable to my potential item
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So I would make sure that I'm including car t-shirt men, car t-shirt in my search listing. So that
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would be something that I would include in the title of my Etsy item. Now next up, if I am, um, after
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that, if I have like another item, so let's say like it's the same item. So I'm gonna do this with an
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example as well. So let's just go on ahead and take a item from here. I'm just going to use a simple
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example item just so it's easier for you guys. So let's say that I am selling this design over here
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So it's pretty aesthetic. It's a neutral theme that has, you know, mushrooms and herbs on it. So
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it has mushrooms on it. So what I want to do is I want to actually make sure that I am listing this
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correctly. For a item like this, the listing that I want needs to be super targeted. So for an item
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like this, I would add the listing. So just so it's easier for you guys to understand, let's write the
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listing for this item right here in Canva. So the first thing you want to do is you want to describe
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the item in a simple way. This could be a t-shirt, a card, a accessory, whatever it is. Mushroom t-shirt
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Then you want to add a comma and then you want to rewrite this in a different format. What do I mean
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by rewriting this in a different format? Take the second core theme, so this is like mushrooms, but
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I could also market this as a never stop growing t-shirt because that is the caption on the t-shirt
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So I'm going to write that second. Then after that, you want to add something like aesthetic t-shirt or
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aesthetic printed t-shirt, whatever it might be. Then another great idea is to always include the
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word gift. So a lot of people, whenever they are on Etsy, they are looking for a gift for a particular
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person. So if I'm targeting, maybe if this is probably targeted more towards gifting to your
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brother, friend, or boyfriend, or husband. So what you want to do is you want to include those key
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words in your title. So like this. Now the thing with this is, although this seems like a very
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unrealistic title, because you've separated it with commas, people can just read the first
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two words and they're like, okay, that's the name of the item. But it really helps in terms of listing
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higher on search results and finding the targeted audience that is actually going to purchase your
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item. You just don't want to find people that are just browsing around. You want people that are
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looking to purchase this kind of item. So you have fungal definition, funny gift for uncle t-shirt. So
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you guys can see this kind of listing is following the same kind of method that I'm telling you guys
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Now after you've done this, you can hop on over to Allura or Silsamurai. Let's just open up the
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extension from here. And we have the Allura extension, and I'm just going to enter my email
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So I already have an Allura account, that's why I've just logged in. But if you don't have one
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you can easily create one with your email address and your password, that's all you need to do
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And after that, your account will be created. So my account is already there. And what this allows
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you to do, it allows you to see the favorite, how many people have favorited this item, the total
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sales and the monthly sales of an item. This can help you in optimizing your listing in a way that
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replicates the pre-existing successful listings of the same niche. So if you're doing aesthetic
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printed t-shirts, you can just search for aesthetic printed t-shirts, and then you can
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open up Allura over here or Silsamurai, whichever one you prefer. And what this will do is that this
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will help you know in what kind of specific keywords is this store doing differently. That
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is getting more sales, it's generating more monthly sales as well. So I hope you guys found this video
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helpful and you are now able to get started with optimizing your Etsy listing and start getting
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sales on Etsy. Etsy is still a very lucrative platform to make money and you guys should
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definitely check it out. And make sure to leave a like and subscribe to our YouTube channel. And
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if you have any questions or queries, leave those in the comment box down below. And I will catch
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you guys in the next video
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