Ad Sense Mediation
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Feb 2, 2024
Ad Sense Mediation
View Video Transcript
0:00
Hey there! My name is Connor Porter and I'm a technical support specialist here at Ezoic
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Today, we're going to be talking about meditation. So everyone take a deep breath in..
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and out. Whoops! Today we're actually talking about mediation. AdSense mediation specifically
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Now most of you listening have an AdSense account. And that's the first step
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So the first thing you want to do, head on over to the Ezoic Ads tab
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On the left you'll see AdSense Mediation. Go ahead and click that
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Then you'll see a field over here where you can submit your AdSense email
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Submit it and then you'll get an invite from AdSense. Go ahead and accept that
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Next, you'll go to Mediation. You're going to want to scroll down here
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and you'll see the fields to enter your account info for AdSense
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Go ahead and fill these out and click Save. AdSense typically has advertising bidding on CPC or cost per click basis
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As click-through rate increases, impression RPM increases. Most of the Ezoic ad demand is based on CPM or cost per thousand impressions
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Therefore, you get the best of both these bidding systems running alongside one another
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It's common to see fluctuation in the performance of mediation. But you should have the peace of mind that you'll get the highest bid for each impression on your site
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So where can you keep track of this? Well, on the Home tab of your dashboard, you'll see revenue figures for the last week or so
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Mediation is also included right here. Another spot just to be safe, you go to the Earnings report
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It's listed under Mediation Ad Partners. Makes sense, right? AdSense, that is
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Now go follow those steps because remember, that's your order from Connor Porter