Suzanne de Passe: The Limo Ride That Changed Motown History | SWAY’S UNIVERSE

Step into the room with a true living legend as we welcome Suzanne de Passe to Sway in the Morning. From her historic days at Motown Records to launching a billion-dollar production studio, she shares the wisdom and stories that shaped entertainment history. This conversation is a masterclass in creativity, tenacity, and the power of a winning attitude. In this exclusive interview, Suzanne breaks down her incredible journey of facilitating the rise of the Jackson 5 and her Academy Award nominated work on Lady Sings the Blues. She dives deep into her new venture, Immortal Studios, which is set to revolutionize the industry with a focus on content ownership and diverse storytelling across film, television, and gaming. Suzanne also shares rare behind the scenes insights into Michael Jackson’s iconic Motown 25 performance and what it really takes to manage legendary talent. Beyond the accolades, Suzanne offers invaluable advice on maintaining a work ethic that outshines the politics of the business. She discusses the importance of sisterhood, the necessity of being a finisher rather than just a starter, and why staying curious is the key to a long and successful career. Whether you are an aspiring creator or a fan of music history, this episode is packed with gems you cannot afford to miss. Chapters 0:00 Honoring a legend Suzanne de Passe 3:15 Reflections on the Culture Creators Awards 6:00 The importance of attitude and early lessons 9:30 How Suzanne met Barry Gordy in a limo 13:15 Creating space for women in the industry 17:00 Identifying talent beyond just skill 21:00 Cultivating your professional garden 24:30 Introducing Immortal Studios and major financing 28:45 Ryan Coogler and the shift in content ownership 32:15 The vision for diverse entertainment mediums 36:00 Taking calls and childhood equestrian dreams 40:30 Ambition and staying curious at every stage