Why Is Everyone an Aesthetic Now? How Social Media Made Us Clones

Why is everyone obsessed with aesthetics? From "Clean Girl" to "Cottagecore," "Dark Academia," and beyond, social media has turned personal style into perfectly curated categories—but is individuality dying in the process? In this video, we dive deep into how platforms like TikTok and Instagram have shaped the way we present ourselves, transforming us into "clones" of aesthetic culture. Join me as we explore: The rise of aesthetics and their impact on personal style How social media algorithms reward conformity Why individuality is getting lost in the age of trends The cultural and historical roots of aesthetic obsession From the curated perfection of influencer feeds to the explosion of fast fashion trends, aesthetic culture has changed how we define style and beauty. But what does it mean for our sense of self? Are we expressing individuality—or just playing dress-up for the algorithm? What do you think? Are aesthetics killing personal style, or are they just a new way to express ourselves? Let me know in the comments! My skincare: Estee Lauder Advanced Night Repair: https://rstyle.me/+mMvNAELBj26R33SOcFBoyw Estée Lauder Advanced Night Repair Overnight Skin Treatment https://rstyle.me/+wq_KG8tEXUWV3r8jd9pYVw Dior Forever Skin Correct Full-Coverage Concealer https://rstyle.me/+FXR3PZcp_gKJtoFVV9Yrmg Dior Forever Skin Glow Hydrating Foundation