Why Your Holiday Aesthetic Feels So… Fake

Why Your Holiday Aesthetic Feels So… Fake Have you noticed that every “cozy Christmas” on your feed looks the same? The same tartan. The same cable knits. The same perfectly styled holiday scenes that somehow feel… hollow. This video essay is a deep dive into why our holiday aesthetic has started to feel strangely generic and mass-produced, and how fast fashion, algorithms, and imitation luxury quietly stripped the soul out of what was once a deeply personal season. We’ll explore: how the Ralph Lauren Christmas became the blueprint for modern holiday imagery. why fast fashion copied the look but lost the meaning how social media flattened tradition into an algorithm-approved uniform and what we lost when rituals turned into content. More importantly, we’ll talk about how to reclaim an authentic holiday spirit — one rooted in memory, craftsmanship, sentiment, and intention, rather than trends and two-day shipping. This isn’t about rejecting beauty or nostalgia. It’s about asking where it came from — and why it no longer feels the same. If you’ve ever felt quietly disenchanted by modern Christmas culture, this video is for you. Make yourself something warm. Settle in. Let’s talk about what happened to holiday magic. Join this channel to get access to perks: https://www.youtube.com/channel/UCM4hiMCyAEMxibzIYrOKD5Q/join