Why your favourite drinks brands want closer ties with the EU

Innocent Drinks CEO Nick Canney explains why businesses are pushing for closer trade ties and dynamic alignment with the EU. In a cost-of-living crisis, spending extra money on cross-border paperwork and administration hurts both businesses and consumers. Do you think the UK should align closer with EU food standards? Let us know in the comments! 👇 Check out the full interview on City AM's YouTube channel. #Shorts #InnocentDrinks #CityAM #BusinessNews #CostOfLiving #UKBusiness #Trade