Female CEO on navigating in a male-dominated shipping industry

Sustainable shipping Chief Executive and Co-Founder, Alisha Fredriksson, has told City AM that it's been an up-hill struggle when it comes to earning support in a ‘male dominated industry.’ Despite launching a one of a kind, innovative business that garnered over £8.5 million in funding and grants, she she said raising capital had been challenging at times. Fredriksson, told City AM that ‘sticking out’ as a female entrepreneur was an opportunity to stand out amongst the crowd. Get more of City AM 👇 🌐 http://www.cityam.com X(formerly Twitter): http://twitter.com/CityAM Facebook: http://www.facebook.com/cityam Instagram: http://www.instagram.com/city_am LinkedIn: http://www.linkedin.com/company/cityam