Digital Lavender Pantone color of the year 2023

It is anticipated that Digital Lavender will be the Pantone color of the year 2023, as confirmed by WGSN and Pantone. While 2022 introduced us to a brand new color, Very Peri, a joyous periwinkle blue, the happiest and warmest, Digital Lavender is very close to Very Peri which will be very popular in the coming months.