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As a beginner in content creation,
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whether it's for YouTube, Tik Tok, some
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other platform, you're fixated on
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getting the best microphone for the job.
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The truth is, it doesn't matter. It
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doesn't matter what microphone you use.
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And I'm not being flippant. It is a
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common fixation at the beginning stages
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to want to get everything technical
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perfect, to want to use the most
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expensive microphones,
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to want to use the most expensive
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smartphone or camera, get the most
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expensive lighting. And the truth is,
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you're fixated on the wrong thing. The
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best microphone for content creation for
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a beginner is whatever microphone you
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In the last 3 years that I have been
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fully active on YouTube, I have done all
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my YouTube recordings with a very basic
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cheap wireless microphone. This one.
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And that's what I'm using right now.
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Could you tell before I mentioned this
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to you? Some of these wireless lavalier
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microphones cost as little as $10 on
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Amazon. Some of them cost 19, 24, 76,
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100, 200. But all of them enhance your
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audio well enough for you to create the
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videos that you need. And that's all
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there is to it. You can get on Amazon
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right now and buy any of the available
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models depending on your budget and it
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will improve the audio of your videos.
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If that's all you needed to know, you
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can stop watching this video at this
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point. But because this is a video
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targeting beginners, I have a few tips
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Your fixation at the beginning stages
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should not be anything technical. Not
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lighting, not audio, not recording
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equipment. I don't mean you should not
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be concerned. I mean don't be fixated on
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them. In other words, you can address
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the issue of [snorts] audio by getting
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for $10, for 20, for $30 and you're
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good. A fixation means you're looking
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for the very best. You want to find out
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which one sounds better, how much you
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need to spend, and you're thinking of
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spending a lot of money as a fixation.
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It's the same way for lighting. If
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you're just starting, especially if
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you're on a budget, all you need is to
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place a chair close to a window and draw
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your curtains, allow the light in, sit
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in front of the window, place your
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recording device in front of you, and
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start recording. How about your
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recording equipment? People keep asking
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me, "What's the best smartphone for
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recording good quality YouTube videos?"
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Whatever smartphone you have will do. I
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have done all my YouTube video recording
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on my smartphone for 3 years now, and
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there were times that I experimented
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with more affordable devices at lower
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price points, and they did a good job.
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What really matters is your content. Are
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you creating videos that people are
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looking for? I cannot emphasize that
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I have seen videos that I consider poor
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The [clears throat] resolution very low,
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the lighting halfhazard,
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and they had thousands of views. why the
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content addresses something that people
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It does not matter what type of
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microphone you use. It does not matter
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what type of lighting setup you have. It
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does not matter that you have spent
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hundreds of dollars on an expensive
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video camera. If your content does not
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address the pain points of your
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audience, it's not going to get any
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traction. And I have seen people who
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have churned out video after video after
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video, week after week, month after
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month, year after year, and they are not
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getting the numbers, they're not getting
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the views. And usually what happens is
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that they get frustrated and stop. And
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that's what will happen to you if you
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are fixated on technicalities instead
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[snorts] of addressing the pain point of
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Again and again people have come to me.
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I want to start a YouTube channel. What
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microphone do you recommend? What
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smartphone do you recommend? What type
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of lighting do you recommend? And I tell
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them, none of that is important.
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Just figure out what people need. Figure
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out the information that your audience
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needs. Figure out solutions to the
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problems that your audience is facing
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and start creating your videos. My
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earliest YouTube videos did not even
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have any of these lightings and they did
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well. They did well. This YouTube
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channel is not thriving because I have a
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fancy smartphone doing the recording. I
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have a beautiful light behind. No, it
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thrives because I address my audience's
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pain points. That's it.
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Nobody's really interested in anything
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else. Even if you're hunting for brand
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sponsorship, trust me, the brands want
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the numbers. The brands don't care about
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your lighting setup. They don't care
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about how much you spent on a
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microphone. They don't care about how
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much you spend setting up your recording
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studio. Nobody cares about that. Whether
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it's your target audience or the brands
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you want to work with you, none of them
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cares about all of those things. At the
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end of the day, it always boils down to
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the numbers. And the way to get the
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numbers is to address the needs of your
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audience. As basic as this is, and I've
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been using it for 3 years, it gets
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decent audio. The most affordable
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clothes mic. They're called clothes mics
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or lavalier mics. You can pin them here.
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The idea is that they're close to your
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mouth. They pick [snorts] your voice and
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isolate surrounding sound. That's all
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you need. I have included links to a few
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options of these types of microphones in
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the description of this video. Click to
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Amazon and buy any one of them and
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you're fine. Your video will come out
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fine. You do not need to obsess over a
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lot of these things. If you have a
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smartphone that supports USBC, [snorts]
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this works. If you want to use a
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dedicated video camera, you're going to
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have to find a microphone that has a
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connector that fits that kind of camera.
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It gets more complicated. If you're
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technically inclined, that's fine. If
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you're not technically inclined, just
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pick up your smartphone. You don't even
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need a tripod stand. I'm using a tripod
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stand right now, but you don't need one.
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You can use a table stand.
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Some of them have a swivel like this.
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You can place your phone on a wall or on
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a window ledge if you're using a window
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for natural lighting. Use a bottle of
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wine or a jar of pickles or whatever as
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a stand for your phone. Nobody sees what
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goes on in the background. As long as
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your video gets recorded, start today.
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Don't wait for equipment.
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Figure out what your audience needs and
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start today. Start recording, start
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publishing. Just push out your content.
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As long as it is content that people
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find useful, your channel will grow. If
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it is not, you're backing up the wrong
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tree and you just need to have a review.
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The best microphone for content creation
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for a beginner is whatever microphone
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you can afford and later as it's
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convenient for you, you want to buy
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something more expensive, yes, do it. I
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am not saying that there isn't a
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difference in the grade of microphones
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and in the quality that they offer.
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That's not what I'm saying. Like
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smartphones, like cars, like TV sets,
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there are grades and differences in
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quality. And usually you will find that
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higher quality devices are more
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expensive than lower quality devices.
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What I am saying is that whatsoever you
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can find to use now is okay. It
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[clears throat] improves your audio. As
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basic as this is, and I've been using it
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for 3 years, it gets decent audio.
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Whenever it catches my fancy, I'll
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probably spend some extra money to get
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something more expensive. But as long as
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it's getting the job done, it really
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doesn't bother me. It gets the job done.
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Whatever you have now, whatever you can
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afford now, go get it and start creating
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your content. The keyword is content.
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There's a popular saying content is
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king. The reason it is king is not
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because every content works. It's
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because the content is the most
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important thing. That's that's what that
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statement means. Does your content
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address the needs of your audience?
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>> If it does not, you're wasting time
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fixating on microphone,
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smartphone, light setup, and all of
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those other technicalities. Thanks for
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watching this video. Do like it. Feel
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free to share it with your friends and
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your social circles. Follow my channel.
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Turn on your notifications. That bell
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icon, click on it. I'll see you again.
