"Make sure that it means something to you as well."
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How different is VidCon now compared to when you first started
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Oh my god. When I first went to VidCon, I was an attendee
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I remember it was like 2012, I probably had like 100,000 subscribers
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And it was different because it was only YouTubers who were the stars, right
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And maybe there were like a good dozen that everyone knew who they were
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These days, everyone's kind of a content creator. So the landscape has entirely changed
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changed but it's really cool to see more people comfortable taking out their phones and making content. How do you think your contents changed along with
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it? Oh my content has changed I started out long form horizontal video fitness
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videos these days it's short form vertical and it's design videos telling
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people the why behind the things that I create. So what's been like the biggest lesson that you've learned along the way? I've been doing this for 17 years now
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and luckily I haven't burned out. I have a lot of personal friends who have and
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the reason why is because I allowed myself to evolve as a human and that
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meant also evolving my content. I think people who are too afraid to do that get
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stuck doing something they don't like anymore so it's important to continue evolving. Everyone's a content creator like you said. What's your biggest piece of advice
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Make something of value right? Share something that's entertaining, educational funny but at the same time make sure that it means something to you
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as well because you cannot live for other people you need to live for yourself first what about metrics do you pay attention to those much anymore sometimes sometimes But if you listen to the metrics too much you just really lose the joy in the entire process
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It's not just about that. Yeah, that's amazing. And there's obviously a lot of community building when you're a creator
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It's probably the most important thing, right? That's how when you go to events like this, people scream for you
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All your fans are here to find you. And so what does that mean as your community has kind of grown up alongside you
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Yes, I'm so lucky that my community has been here with me since 2009
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It's 2026 now. And some of them started doing Pilates with me in their bedroom
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And now they're buying the clothes and wearing them and even teaching Pilates in the gym
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So it's been really meaningful to be on this journey with them the entire way
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And they've allowed me to evolve. You know, so that's been really special
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How did you know when it was time to go beyond Pilates, go beyond YouTube
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and kind of take it to different mediums and also start your own brand and all of that
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It was a feeling. Yeah? It was a feeling. And for me, I'm very in tune with what feels right
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And when it was time to change my content, I just needed to tell a different story
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and to share a different part of myself. So I let that drive me. You're intuition
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You listen to your heart. Very, very sensitive person. Yeah. I love that
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your water sign? Um, I don't know. What's a Capricorn? Is that what, what sign is that
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I'm a Capricorn. I'm Earth. I'm Earth. Okay, I love that. Thank you so much. Thank you so much. I appreciate it. Thank you
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