I'm reviewing the Heaven Hill Experience gift shop exclusive bottle - Five Brothers Small Batch Kentucky Straight Bourbon Whiskey. A small batch blending of five ages of Bourbon, Five Brothers Bourbon pays homage to the courage, dedication and solidarity of the five Shapira brothers who started it all in 1935.
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Today on the Bourbon Bites podcast, I'm reviewing Five Brothers Bourbon from Heaven Hill
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Is this distillery exclusive worth a trip to the gift shop, or is it just a marketing gimmick
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Let's find out. Hello everyone and welcome to the Bourbon Bites podcast
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I'm your host Clifton. and before we get started with today's episode i want to give a huge thank you to all of you
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for helping us reach 2 000 downloads of the podcast which is a number that i could never
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have imagined in less than a year we're still less than 50 episodes in and i just have been
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having so much fun with this podcast so i just want to say thank you to everyone that's listened
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downloaded followed on your favorite platforms and i do have just one ask of you as of right now
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we are sitting at 12 ratings and five reviews of the podcast on Apple Podcast. And I am so
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thankful for those of you that have taken the time to do this. But if you have not yet rated
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and or reviewed the podcast on the Apple Podcast platform, and you're enjoying the show
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believe it or not, it's super helpful when it comes to having people discover the podcast
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It helps out when I'm reaching out to brands to have them either on the show or to send samples
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for review. Seeing those ratings and reviews are so important for a growing podcast. And even if
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you could just take some time to write one or two sentences about what you enjoy about the podcast
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I will be forever grateful. Even if you do listen on a different platform, you can leave an Apple
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podcast review, I believe, from your web browser or definitely the Apple podcast app. So if you
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could take a moment, whether you want to pause and do it now or do it while you're listening to
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the podcast i would just really appreciate that and again thank you to everyone that's rated and
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reviewed in the past um it has helped my rankings i'm very glad to hopefully be reaching new people
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and i just want to say thank you for coming here and thank you to you guys for helping me reach this milestone of 2 000 downloads it means a lot to me so with that let's drink some bourbon
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so this is a sample that i got from my friend david at whiskey in my wedding ring it was actually a
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distillery only release from heaven hill that came out last year did not have a chance to grab
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it because obviously i'm in southern california not kentucky but this is five brothers bourbon
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now this is one that i've heard a lot of mixed things on um so i wanted to try it for myself
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before i kind of had that judgment on it because people have asked me you know hey what do you
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think about distillery exclusives and i've tried some from jim beam i've tried some from some craft
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distilleries but with heaven hill the only thing i've tried that's technically a distillery exclusive
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are the elijah craig select single barrel grenade bottles that come out they're like the little 200
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milliliter bottles i think bottles that are 125 proof definitely worth picking up if they still
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sell those i've heard they're harder to get these days but this is a relatively new distillery only
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release and it's called five brothers bourbon now thankfully this comes in a full-size bottle a 750
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50ml bottle goes for $60. And what you get for that is a 90 proof non-age stated bourbon
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Now we do know this is a blend of five different bourbons ranging from five to nine years old
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And this came out back in June 2021. I believe it's still available
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But if you guys have heard different let me know over on Discord I just haven heard much about this bottle lately So this Heaven Hill Bourbon Experience exclusive bottle pays tribute to the original five Shapira brothers who started the distillery in 1935
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So according to Max Shapira, the president of Heaven Hill, he said back in 1935, his father and his four brothers invested in a spectacular venture that today is the largest family owned and operated distillery in America, Heaven Hill
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With patience and perseverance, they built the foundation for the nationally acclaimed American whiskey portfolio we enjoy today
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and a legacy built on consistent quality and innovation. If you guys want the full history, my friend Jason over at the Mashin Drum did a fantastic video last year diving into the history of the founding of Heaven Hill
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Definitely worth a watch. It's actually a review of this whiskey as well. I did watch that just before recording this podcast, and it kind of added to my feelings that I've heard about this whiskey
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I will say this is my first time trying it, so this will be a first impression review
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But I also want to say that Heaven Hill has always been one of my favorite distilleries
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They make some of my favorite bourbon ever. If anyone ever asks me what my favorite bourbon is, I say Elijah Craig Barrel Proof
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And not just that, I think most of the products coming out of Heaven Hill are just extremely
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solid, well-rounded, incredible values for the price. So now I'm going to be trying a $60 non-HTated bottle that's kind of getting some flack, I guess I should say
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So like I said, first impressions, but let's go and get this poured. Now, typically I don't read reviews of bourbons or whiskeys before I review them on the podcast
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But I think this one's kind of an exception because it came out last year and it was kind of a controversial release
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So I did, you know, hear about it for a year before I had a chance to try it
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But I feel like now that the dust has settled, I'm going to give it my full honest review as a Heaven Hill fan
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So let's go ahead and give this a nose. Hmm, interesting. So I will say it does nose very sweet
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I think I'm getting a bit of a corn sweetness there. There is some nuttiness, which is kind of similar to some Jim Beam products I've had in the past
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Jim Beam being my second favorite distillery, so you already know I love that flavor profile
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But there is a bit of nuttiness and a sweetness on the nose. I do think that it kind of smells a little young compared to what I'm used to especially from
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Heaven Hill now it's been a minute since I've had like Evan Williams bottled and bond which is a
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four-year at least product I have had what Evan Williams 1783 relatively recently which I think
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it's kind of in a similar age range as this one and proof as well I think Evan Williams 1783 I've
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talked about on the channel several times it was kind of my entry into being a bourbon lover I had
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Of course, tried Jack Daniels and things before that. But the first bottle I ever bought to try to get into whiskey and pick up flavor notes and tasting notes was Evan Williams 1783
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which they've since updated it, and they've added a bit more proof to it
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They've given it a nicer bottle, and I really do enjoy the new 1783
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That one's still a sub-$20 bottle. So right now, let's go ahead and give this $60 Heaven Hill a taste
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Cheers. I will say taste definitely is better than the nose I was a bit worried I when I was smelling
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it I was like oh no this smells like really just young distillate but if you're a fan of that like
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nutty heaven hill sort of Jim Beamey kind of profile I gotta say that first sip is is very very nice I will say though it is sweet I heard a lot of people comparing this to like a peanut butter kind of flavor and I go a step further
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This is, like, honestly, one step above Screwball, and don't get me wrong, I do like my flavored
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whiskey when the occasion calls for it. I did a whole flight on YouTube comparing a bunch of
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different peanut butter flavored whiskeys. I think that was a couple years back now, but I'm a big
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fan of the nutty flavor profile. So this is kind of triggering some of those memories of some of
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the flavored whiskeys because how sweet and how peanut buttery this is. Of course, you know, let
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me let me clarify. This is nowhere near as sweet as a flavored whiskey. It is a 90 proof, which is
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a good step above those. But it is a similar flavor profile. It's less of the roasted peanut
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kind of note and more of the the sweet and salty, not natural peanut butter kind of note. I know
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That sounds kind of weird, but, you know, like natural peanut butter is typically more nutty and less sweet
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and it has a lot more of a natural peanut taste. This is more of like the Jif peanut butter, kind of like the sweet sugar-added peanut butter
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And for a 90-proof whiskey, it honestly is a little thin. There's not much body, not much mouthfeel
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And for it being, you know, between five to nine years old, I'm a little surprised
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because I thought I kind of knew what that age range from Heaven Hill kind of tasted like
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Don't get me wrong, the flavor profile is really good. I do like the sweet nuttiness to it
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That's definitely my jam. But it is pretty thin. And for a $60 bottle, it's kind of hard to really recommend this
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I get it. Like you're going to distilleries, you're doing tours, and you want to buy a special bottle
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I will say if you're at Heaven Hill and they do have those like grenade-sized bottles of
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Elijah Craig, like Barrel Select, I think those are much better bangs for your buck
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if you're looking for an exclusive product. I think those are unique. They're super flavorful
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And they're definitely something you can only get at the distillery. honestly this is kind of reminding me of how i reacted to uh jim beam's old tub the original
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release not the uh the new release that was nationwide they used to have a distillery only
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release that was a 375 milliliter bottle the label looked just like the classic one from the
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the og old tub um and i remember liking that but i do think that that was definitely
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i don't want to say gimmick gimmick is such a strong word because right like i've worked in
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marketing i get like advertising you want to have something exclusive to drive people to your
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distillery i totally get that um but i feel like overcharging for that just for the chance to buy
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something that you can't get anywhere else is kind of like uh like f you to the consumer that's just
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my opinion now it's not like this is a bad whiskey i think i do enjoy drinking it and i think if this
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were similarly priced to the 1783 which is their evan williams small batch line similar proof similar
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age and a $20 bottle, I think this would be really great
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I could even see this being like a $30 bottle. I think it's very balanced
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I think it's a really nice, sweet bourbon for people that may not be typical bourbon lovers
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It has a really cool story about the history of, you know, founded by five brothers, there's
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five different bourbons mixed into this. I like that about it. I like that it has a really cool label and a cool bottle
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But when you're talking $60 for a young-ish 90 proof bourbon from Heaven Hill, there's
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much better value there. There's, you know, like I said, Evan Williams 7883. There Elijah Craig Small Batch which is a you know bottle proof And you know a lot more balanced dare I say I think this one leads on the sweeter end There not much oak going on Elijah Craig has a bit more oak influence a lot more balanced
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He got some of those vanillas and those caramels. This, though, is still the sweet peanut butter note that I've read on a lot of reviews
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but trying it myself, I definitely get that. So do I recommend it
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Not really. I think, you know, if you're going to the Heaven Hill Distillery, definitely pick up a souvenir
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You know, grab your magnets, grab your stickers. Maybe an Elijah Craig aged maple syrup
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I saw those when I was there. And like I said, the grenade size bottles. But I would say skip this one
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You know, it's not my favorite Heaven Hill product. I think it's a bit overpriced. And unless you want it for the collectability aspect in the story, definitely give this a pass
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So out of my rating system of out of eight, I would probably give this a four out of eight
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This is right middle of the road. It's nothing, you know, I would seek out
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It's nothing I would just turn down at a bar. but I definitely wouldn't be paying the $60 price point of this one
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So it's definitely worth, you know, giving a try. I'm really thankful for David for providing the sample
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But yeah, I think I would skip this at the distillery if I saw it. So follow-up question that I'm really curious to hear
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What would you guys want from a distillery exclusive bottle? Like, let's say there's a bottle that you can only get at the distillery
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I know a lot of them do this, but what would you want out of that? Would you want to bottle it yourself, kind of like Mictus does
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would you like something that's you know cast or the version of one of your favorite
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on the shelf bottles let me know on discord by the way if you guys have not yet joined our discord
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server you can find it at bourbonbites.com there's a link to it down at the bottom where
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it says the whiskey and gaming lounge discord server everyone's welcome there patrons get
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access to our vip lounge as well as some of our hangout rooms but i'm really curious to hear what
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you guys think about distillery exclusives do you like them do you hate them let me know why
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so while I'd like to keep this podcast going and share some video game and whiskey news I think I'm
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going to save that for next week because I'm about to hit the road for Las Vegas we're going to spend
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a couple days there I'll most likely do a live stream this week over on YouTube while I'll do
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some slot play I've missed doing that it's been a long time since I've done that so if you're
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listening to this on Friday obviously that would have already happened or not would have happened
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again I'm recording this like literally before I hit the road to Vegas so like I said I'm going to
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keep it short this week but I promise next week I'm gonna have some news both in whiskey and video
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games it's been a minute since I've done one of those and I always like doing those at the first
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of the month so next week will be the first week of August so look forward to some updates about
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some exciting whiskeys I already have a list of a few that I'm excited to talk about so definitely
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stay tuned hit that follow button and like I said at the beginning if you could leave a rating and
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review I would absolutely appreciate it and also I appreciate any feedback if you guys had things
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to improve with the podcast things you want to hear things you don't want to hear let me know
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I always love incorporating that. And yes, it's a bit, you know, therapeutic for myself to just have a platform to just speak my mind
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But I also enjoy being entertaining and exciting and giving you guys reviews to maybe save you some money
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Maybe like this one, you know, skip this bottle if you can and tell you about bottles that I'm really excited about
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And you should definitely pick up. So until next time, this has been the Bourbon Bites podcast
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Cheers. And I'll talk to you next week
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