Up next in 10
You warned them. We all warned them. But Sony and Bungie didn’t listen — and now Marathon is dead before it even launched. Sony just silently pulled the plug on all global marketing. No trailers, no ads, no pre-orders — nothing. And they think we wouldn’t notice?
After blowing $3.6 billion on Bungie, Sony is bailing hard. According to leaks from Sacred Symbols, they’ve ghosted Marathon the same way gamers ghosted Concord. Why? Because they knew this game was a trainwreck: reused assets, missing features, and a dev team in chaos.
And now they’re walking away, hoping nobody calls them out. Sorry Sony — we see you.
This video exposes:
The Marathon meltdown
Why Bungie completely fumbled the bag
And how Sony’s “live service push” is DOA
You supported Bungie once. You believed in PlayStation. This is how they repay you?
💀 Bungie’s credibility: gone
💸 Sony’s money: burned
🎮 Gamers: betrayed (again)
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0:00
if you thought things couldn't get any
0:02
worse for marathon buckle up bucko
0:05
because they just did there's new
0:07
reports going on that sony is possibly
0:11
cutting off bungie's marketing funds for
0:14
the game yeah it's looking more and more
0:16
like sony has completely lost faith in
0:19
what was supposed to be one of their
0:21
flagship live service titles this
0:24
happened a couple days ago i was at
0:26
retropolis houston this weekend so i
0:28
didn't get to talk about it but now
0:30
we're going to sit down and sink our
0:32
teeth into what might be the final nail
0:34
in the coffin for bungie's marathon a
0:37
game that was once poised to help lead
0:41
sony 3.6 billion that's billion with a b
0:45
dollar live service push it's now
0:48
spiraling out of control guys and sony's
0:50
response they're backing away and
0:52
they're backing away fast this is big
0:55
yikes written all over it so this
0:58
article is from the gamepost.com and
1:01
it's talking about some of this news
1:02
that just recently came out colon
1:05
morardi i guess spilled the beans on his
1:07
podcast about the situation going on
1:09
with marathon and we've been covering
1:11
this game for quite some time
1:14
because bungie's been under fire ever
1:17
since the marathon gameplay reveal was
1:21
shown earlier this year the reception
1:23
was rough fans immediately noticed that
1:26
there was key features missing most
1:29
notably proximity chat something that's
1:31
essential for a game that is being
1:34
pitched as an extraction shooter and why
1:37
was it missing allegedly it was to make
1:39
things more safe and inclusive but
1:42
stripping essential mechanics in favor
1:45
of optics that's how you kill excitement
1:47
before a game starts on top of that it
1:51
just looks all around boring
1:53
uninspired and just something that i
1:56
don't want to pay 40 bucks for when i
1:58
could pay nothing to play better games
2:02
freeto-play games on the same platforms
2:05
that this is going to be on on top of
2:07
that came this internal disaster they
2:10
scrapped their own nda for the alpha
2:13
test after receiving overwhelmingly
2:16
negative feedback from testers which is
2:18
a big oof right but the real bombshell
2:21
is the plagiarism scandal that just
2:24
happened an artist on the team was
2:27
caught red-handed straight up lifting
2:30
assets from another graphic designer we
2:32
made a video talking about this that's
2:34
nuts and bungie had to admit it publicly
2:37
they had a disaster live stream where
2:40
they just could not avoid the call out
2:43
and that's not just embarrassing guys
2:45
that's potentially fatal for a studio's
2:48
reputation so now we have this troubled
2:50
game right we got a troubled game that
2:52
has internal unrest and a plagiarism
2:55
admission what's next well according to
2:59
reports sony has canled all paid
3:03
marketing for marathon globally all
3:06
right there's no international ad
3:07
campaigns no promo blitz nothing that's
3:11
basically them saying we're done here
3:15
and for aa game this close to its launch
3:19
that's practically unheard of we're not
3:21
talking some small indie project guys
3:23
here this is bungie you guys remember
3:27
bungie are the creators of halo one of
3:30
the biggest game franchises in the world
3:33
and they also created destiny another
3:36
huge
3:37
franchise these guys were bought by sony
3:41
for billions of dollars again $3.6
3:43
billions of dollars and now the project
3:46
that was supposed to prove that that
3:48
investment that $3.6 billion investment
3:51
was worthwhile is crumbling before our
3:54
eyes and let's not forget guys this
3:56
isn't sony's first live service misfire
3:59
remember
4:00
concord that thing cost them over $400
4:03
million and it barely made it out of the
4:06
gate before being shelved it literally
4:08
was like two weeks after launch kapoot
4:11
that game was developed by firewalk
4:13
studios a studio that sony had just
4:15
acquired and guess what they shut the
4:17
entire thing down completely and now
4:21
people are starting to ask is bungie
4:23
next and i think signs point to yes
4:26
right for sony this is deja vu in the
4:29
worst way possible and here's the thing
4:31
bungie's internal situation isn't
4:33
looking better there was a forbes
4:35
article out there that said morale is
4:37
plummeting in the company developers are
4:40
burnt out trust from the players has
4:42
eroded and the pressure from sony to
4:45
just make it work has reached a boiling
4:48
point
4:49
i would hate to be working at this
4:51
company because they have a target on
4:53
their back right now and if you think
4:55
sony still has hope for this company
4:57
think again guys word is in order for
5:00
marathon to even be considered a success
5:03
it would need to rank among the top five
5:05
bestselling games of 2025 let me say
5:08
that again for the people in the back
5:11
the top
5:12
five for a game that has no marketing
5:16
allegedly the ad campaign is being cut
5:19
no public trust the gamers are just fed
5:21
up with it there's no pre-orders and
5:23
they have a stolen art scandal on top of
5:25
it that's not just a high bar that's
5:28
pretty much a fantasy at this point it's
5:31
unlikely to succeed honestly what's left
5:34
of this project no one's talking about
5:37
it with excitement i haven't met one
5:39
person that's genuinely excited for this
5:41
no buzz it's just a giant me from the
5:44
gaming community it's a lot of
5:45
indifference and that's actually
5:47
probably worse than outrage because at
5:49
least outrage means people care even if
5:52
it's negative right if some people are
5:54
indifferent and they don't care at all
5:56
you have a problem there so it's
5:58
becoming clearer and clearer by the day
6:00
guys sony's jumping ship if this report
6:03
is true sony's jumping ship they're
6:05
pulling funding they're staying silent
6:07
and you know what that means they see
6:09
the writing on the wall they got burned
6:11
once with concord and now they're not
6:14
about to double down on another sinking
6:17
ship and if this continues bungie yes
6:20
bungie might be facing the same fate as
6:23
firewalk and it doesn't matter how much
6:26
money was pumped into this plagiarism is
6:29
a death sentence and sony doesn't want
6:30
to gamble anymore especially when
6:32
there's billions of dollars on the line
6:34
3.6 billion to be exact and it's it's
6:37
genuinely wild if you sit here and think
6:40
that just a couple years ago bungie was
6:43
seen as a crown jewel in sony's live
6:46
service strategy it was like a huge
6:50
acquisition now it's starting to feel
6:52
like marathon won't even launch i i is
6:54
this game going to launch i doubt it and
6:56
if it does i think it's going to be dead
6:59
on arrival and that's the vibe that i'm
7:01
getting here so here we are guys a once
7:04
proud studio unraveling from the inside
7:07
and there's no stopping it this game had
7:09
potential and now it's buried under
7:12
mismanagement bad decisions and creative
7:15
shortcuts and sony they bet big and they
7:18
bet wrong they're losing big at this
7:20
point you play stupid games you win
7:22
stupid prizes and with every new
7:24
headline every leak every cancellation
7:27
the dream of this sony live service
7:30
empire that they just won't move on from
7:33
they're they're doubling down on it
7:35
constantly it fades a little bit more
7:38
and if this what is what marathon looks
7:41
like there might not be one going
7:43
forward this is this is bad so if this
7:46
report is true again it's all
7:47
speculation it's all rumors at this
7:49
point if they are pulling out all
7:51
marketing for it they're done this game
7:54
ain't succeeding so let me know your
7:55
thoughts down below in the comments and
7:58
if you're not subscribed yet please hit
7:59
that subscription button would love for
8:01
you guys to join the 8b nation and uh i
8:04
will see you on the next one guys thank
8:05
you so much for watching as always peace
8:06
out
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