Up next in 10
Witness the electrifying artistry of Kai Cash as he delivers a powerful freestyle on "Sway In The Morning," showcasing why he’s titled "The Comeback of a Lyricist." This exclusive interview dives deep into Kai’s journey, highlighting his evolution, mental clarity, and the passion behind his new album, "Cash Rules." From his reflections on legacy to his insights on the music industry’s changing landscape, Kai opens up like never before, proving why he’s a standout talent in hip-hop.
Backed by the legendary Generation Now team, Kai discusses the inspiration behind "Cash Rules," his artistic growth, and how he stays true to himself in a fast-paced industry. Plus, don't miss his raw freestyle that cements his place among today’s lyrical greats.
Subscribe for more exclusive interviews, freestyles, and authentic hip-hop moments only on Sway’s Universe. Join the conversation and celebrate the artistry that keeps this culture alive! #KaiCash #SwayInTheMorning #GenerationNow #CashRules #HipHop
#internationalpromoter #dgbfreestyle #kaica$h #musicindustryinsights #ontheradar
CHAPTERS:
00:00 - Kai Cash on His Legacy
01:49 - Advice to Your Younger Self
05:15 - Overcoming Challenges
08:17 - Getting in the Game
13:15 - Kai Cash on His New Album ‘Cash Rules’
15:22 - Kai Cash Performs “New Era”
18:50 - DJ Drama on the Evolution of Mixtapes
23:18 - Did We Sell Ourselves Short?
26:33 - Advice for New Artists from DJ Drama
29:16 - What Makes Kai Cash Special
33:20 - Kai Cash Freestyles Over "Give Me Right"
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0:00
that's my nephew right there HB i already know you know what I mean i'm official man i'm not you know I'm
0:05
official i'm official turn this mic on for me John i'm official because we part
0:10
of the same click you know yeah you know you know I'm one of the OG's in the click
0:16
cyn sway when I go on the streets and I'm in Harlem that's what they say to me
0:21
they go cyn sway man hey man and I gotta say man I'm really proud of this young
0:26
man he's more than just an MC he's an entrepreneur uh God Glory and Gold G3
0:32
that's something he's done he's taught himself how to edit he's taught himself how to produce he's a author Tracy G
0:39
he's not just an MC he's a allaround renaissance guy and you know he rocking with Generation Now so he got to be
0:47
something special welcome him back to the show it's been a while got the new album coming out Cash Rules the one and
0:53
only K [Music] We need some
1:02
What you want good morning good morning it's been a minute bro that's a fact how you been here great just working man
1:09
that's it that's all I'm doing i see you out there working yeah you know and um it it keeps me motivated to see you work
1:16
man and when people work like you work uh it it it I wonder how does their
1:21
motivation change is it the same motivation do you have new goals i wonder what is it that's keeping this
1:27
man inspired because it's such a fickle game yeah facts you could put out all of this work it's easy to get discouraged
1:33
too it's easy to get discouraged for me it's just seeing how far I've already come okay it's like I didn't know I I
1:39
know I didn't come this far just to get this far come on and it's just so many more things that I want to kind of do
1:45
with my career so it's just like I haven't even scratched the surface yet so every day is like it's a clean slate
1:51
it's a new start for real when when you first started you you had all this legacy you was attached to from your
1:56
pops you know and everybody that's around all of that but now you know you of an age where you know whoever's
2:03
legacy is that's their legacy facts facts now it's about your legacy right do you see things like that
2:10
even being a part of Jin Now now it's just like this is a part of my legacy uhhuh you feel me so it's like every day
2:17
I really get the chance to do new things and you know embrace what you know my
2:23
predecessors and everything was and you know that's a part of my everyday too but it's just like just seeing what
2:29
they've done and and and taking what I learned from them and applying it to myself now I'm a grown grown man like
2:35
last time I was here I was what 21 or something like that yeah man we playing
2:40
those freestyles back yeah that just listening to that I was like "Uh." Oh you didn't like the way you sounded and
2:47
you feel like now I'm looking back cuz you thought you were dope then right what
2:52
i was saying something but this is like But you ever listen to your old music and go "What was I?" Yeah by accident
2:58
like I I would never purposefully like just play one of the old joints and just be like "Yeah this is how I Uhhuh." I
3:05
hear them and be like "H the toughest ever." Yeah wow it's just not it yeah
3:13
tracy G is in New York you can see her right what's up go ahead if you could give advice though to that 21 year old
3:20
version of yourself artist advice what would you tell him
3:25
uh get out your shell for real i was I was real timid then like I allowed
3:31
myself to play the back in like every way shape and form so it was just like it was kind of hard for me to get you
3:38
know acclimated with the position that I'm in right now cuz I was so used to being like I'mma just shy away from
3:43
everything i know how talent I I used to want to just let my talent like speak speak for itself everything nothing else
3:49
mattered as I got older it's just like yeah it's like it's it's it's deeper than just being able to rap it's a lot
3:56
of people that can just rap it's like how do you stand out what makes you different and a lot of the time it's who
4:02
you are your brand and you know what you what you bring to the table how what's yourself like outside of the talent if
4:09
everybody know what your talent is already it's just like it's that one thing or whatever it is for me it was
4:15
just like let me be more of a person than just trying to be my artist that's
4:21
real was it ever about the money for you bro no never about the money and the accolades no I don't like I don't I
4:29
don't know like stuff like that is just it's it's cool to me like sometimes I
4:35
have a hard time even being excited about certain things cuz it's just like for me it's like I know I was going to
4:41
get this like not even to my own horn but it's just like I've this is destined for me so it's
4:47
just like I knew I was going to get this i'm excited people just be like "Yo you not." She like "No I am but it's it's it
4:53
might not be how y'all may want me to look because this thing has happened." But it's just like it's all about the
4:59
art to me for real it's all about the art so this would be something you did even if it didn't pay well would you if
5:04
you had to get a job a regular job you would still do this i still for no money
5:10
like I've said it previously like recently this is just my passion it's always been so man Kai Cash man I love
5:18
it man this dude is an author as well tranqu overcoming the experience was something that you off that you authored
5:25
people you know I think we talked about this in the past one of the things Yeah we talked about this in the past but I
5:30
think it's I see so many topics that get regurgitated today that that have been
5:36
talked about in the past but I think some of the things that you've overcome um are worth repeating and then and then
5:43
finding out what what is the status of your mental health today as compared to when you kicked that rhyme years ago i
5:50
mean it's great it's greater now cuz I'm just I got the chance to learn a little bit more about myself like then I was
5:56
like the the book was brand new at that time um it's crazy because you even asking me this question kind of has me
6:02
thinking about like writing a second version just with the the knowledge that I've acquired over these years and what
6:08
I know now as an adult but I'm I've been great man i don't I don't be worrying about nothing like I'm I'm big on my
6:15
faith you know um what does that mean like you you pray every day yeah every day like I
6:22
thank God daily just throughout the day randomly whether it's a good day bad day like all of that is is just super
6:27
important to me but um outside of that I I just I'm I move with ease like I'm just free flowing at this point like I'm
6:34
not really taking nothing too serious but just as serious as I need to take it
6:40
you feel me but it's just like and for me that's been the best like that's how
6:45
I remain just sane yeah i don't give nothing too too much of my attention and
6:53
I take care of what I need to take care of because I know at the end of the day you got to take you can't just be out here loose but for the most part it's
7:00
just like what's meant is meant was not is not i like that man kai Cash is here
7:06
man how how dependent are you on social media and and social media responses
7:12
like likes and views and um you know it's crazy i think being so turnt on
7:18
social media for so long for me it's like it's kind of like I'm kind of
7:24
spoiled to it uhhuh but I'm getting older now so now it's just kind of like ah I feel burnt like on social media you
7:32
got Tik Tok like I never thought I was going to become that person where it's just like a new app comes out and I'm
7:37
just like oh no this is too much i don't even know how to use this thing and I know how to use it but it's just like
7:43
bro the time the energy to do i did i put all my heart into Instagram like I
7:49
gotta do this again and I'm a little bit older now it's like bro I'm thinking about so many other things in my day now
7:56
algorithms is is is glitching it's like I don't But it's a part of you know my
8:02
profession it's just like you got to let people see you if it was up to me you wouldn't see me unless I until I'm on TV
8:09
somewhere or doing an interview or I got a show or something but it's just like it's a part of the game so I try not to
8:15
depend on it but it's it's like you have to utilize it so we do a segment here called Get in
8:21
the Game we do it every single Wednesday and listening to you speak we had an artist we focused on the artist
8:27
yesterday and there were there was some things that he discussed and after it was over you know I said to him "Some
8:33
time has gone by and it seems like your music has passed that time you need to
8:39
catch up." Yeah and I Well you cuz he can rap you know but it just wasn't
8:45
cohesive it just it wasn't making any sense and then we also noticed that he was the type of person in the studio by
8:53
himself it's just him and you know he bought and I said to him who are your ears in the studio who are you around
9:00
i'm listen as I listen to you speak you touched on so much your faith your mental health your process your
9:06
responsibilities learning how to step back learning when to insert yourself who are your people around you now
9:12
because I I see I see you so different like you know even when you were listening to their old freestyle I know
9:18
that cringe where you just like it was for then it was perfect but you hearing yourself now you know your mistakes you
9:24
know when you could have took a breath you know how you would have flipped it different I know I saw your face I saw
9:30
I'm like oh man rush that line and then swank got to play it you know but it so who are you around now that that that's
9:38
helped because you seem so much more grounded aware but it's not it ain't corny you
9:45
know what I mean like who who are your ears who are the people that you around now that's how you balance it all oh
9:51
beautiful yes yeah yeah we've been together officially for six years now six years
9:58
last time I was up here was what six years yo isn't that like married by law yeah
10:05
yeah you want him common law married right now that's common law married y'all live together yeah oh yeah yeah
10:11
yeah my girl some of the same people that I grew up with my bro V but he's getting older now
10:19
so I you know I understand him a lot better better ain't that something he understands himself a lot better he's in
10:24
here by the way yeah he look like much you know what's up with that man he going to play you out on the mic you see
10:30
that bro uh drum lake and cannon yeah you know
10:36
and those are your ears in the studio as well the cor How how well do you take any critique like how Oh I'm I'm I'm I
10:42
understand it i I don't take nothing personal cuz I know anybody that's willing to criticize me is most likely
10:48
looking out for me they want to see me do my best and it ain't always criticism sometimes it's just this how we could do
10:54
it better right sometimes it's just like I listen sometimes just like "Okay
11:00
bet." I'd be stubb you know callous with his
11:06
John's not bad he's not well I'm not bad it's one It's one of It's one or the
11:12
other but yeah that's that's pretty much it like my circle is is uh I would say a
11:19
little smaller i never really had a big circle you know all the CYN guys we always still together we all grown now
11:25
everybody got their own individual life but it's just like when we get together it just it feels like we just kids again
11:32
but it's just like we got we got responsibilities so we can't operate like how we used to operate no it's good
11:37
it's good for you like it's amazing what this time has done i mean six years can feel like a long time for some people
11:44
but it's beautiful to see what it has done um you weren't you were great when you were here six years ago but I I feel
11:52
you know like the the the confidence is is a lot different that it's almost like you're walking with purpose like you
11:58
understand I feel like it too i really like got the chance to learn about
12:04
myself i feel like I you know you you are who you are so you feel like you know yourself off rip by default right
12:11
these past two years I got a lot of time to just spend alone and I feel like that was just super important like I never
12:18
realized how much time I didn't spend by myself was that on purpose or something happened where you had to go kind of do
12:24
the two years by yourself it was it it was more so on purpose cuz I feel like I need to change a lot of things just felt
12:30
so familiar it felt routine like one thing about me I don't really like routine and it's kind of chaotic but it's just
12:36
like you do something too much it's just like ah for me it's just like all right like what's what's life I got to do
12:44
something different and sometimes the answer really be right in front of your face and for me it was just like ah let
12:50
me just iso for a second and that's like the best times for me
12:56
yeah it's just like yep I ain't got to listen to nobody I don't really got to talk I could talk to myself if I want to
13:02
like I'm chilling I can do what I want you know I got to snap out of it I got a lot of work to do but it's just like
13:09
that time be the best time for me it was the best time for you congratulations cuz a lot of people won't discipline themselves to do that so congratulations
13:16
kai Cash is here man we talking about the new album Cash Rules i want to get into that uh because now that we getting
13:22
this backped you dropped that last week i'm a
13:30
dog without the bark but y'all won't muzzle me yep what does that mean i'm a
13:35
dog without the bark i'm just I'm a dog i just not loud not I don't I don't
13:43
appear to be ferocious i feel like dogs that bark and just like it's a it's a
13:48
tail you feel like you need to it's a it's a insecurity there feel like you
13:53
got to make up for something but we see this everywhere we see this is how rappers articulate themselves on the
14:01
screen we we're seeing broadcasters now podcasters now people are loud and and
14:07
they're barking barking barking barking strong and wrong and don't get me wrong some people that's just their
14:12
temperament and their personality that's who people are but I'm just that's who I am i'm just a dog without the bark but I
14:19
won't be muzzled like can't silence me that that's a sign of a man who's really
14:25
in tune with his purpose his self and secure with his masculinity absolutely
14:32
fact not saying that those who bark aren't but you know when you don't you know what I mean like you right and that
14:37
and that's the thing too because you could be in this business and you feel like you got to follow suit in order to
14:43
be recognized or be seen or be accepted and when you go against the grain people ain't going to hear you right that's not
14:50
something you're concerned about nah not really i feel like I the all this time I
14:56
haven't went with the flow it's just like and I got this far why start now like what up that'll be moving backwards
15:03
for me personally is there ever any temptation though to go with the flow cuz the business could just be so crazy
15:08
ups and downs and whatever and you just like I had my moments how do you get out of it just remembering like wait hold on
15:16
me being who I am is the reason why you know there it is that's why that's why we here that's why we here that's why
15:21
we're here um man we got Kai Cash here the new era yeah
15:29
that beat is crazy new era new era hold up yeah what I'm about to play next
15:36
new er the new No no no uhuh okay all right new era did
15:43
that come out or something swear you got something you over there being a radio op again what's happening
15:49
i won't do it play what you want again man we'll come back with Kai Cash we're going to open up the phone lines 88874
15:56
damn homie kai Cash man uh we loving it right now
16:05
8887423345 uh we celebrating the new album Tracy G that's coming out April 25th uhhuh cash rules cash rules cash
16:13
yeah so that's a play on your name yes it's it's it's it's three meanings to that right so cash rules for one is a
16:19
play on my name kash rules it's just like simple second one cash rules everything you know how the money make
16:25
the world go around it's just you know relatability the third one cash is just a it's a fill this is the most important
16:31
one too um the word cash is just a filler word thank you and to me the
16:38
feeling is it's like whatever you deem important to you so it's like if it's your faith it's your creativity it's
16:45
your family you know it's loyalty you know whatever the case may be yo by the
16:50
way guys drama is handing us waters right now he's he does everything now he does
16:55
drama but yeah cash is the filler word for whatever you deem like important
17:01
what helps you get through your everyday and it ruling in your life so that's what the the the super meaning of cash
17:08
rules is mhm so don't don't I I I like it that you put thought behind it because it's a lot of u makes you know
17:15
easy made music people putting it out to to satisfy algorithm um and then the
17:21
conceptual aspect of putting out art seems to be secondary to folks not you i
17:27
don't even understand i hate it yeah man it's just like what happened when I wanted to be a I I still want to
17:33
be a rapper but growing up like the things that I seen that made me want to be a rapper was the things that like all the recipes that we lost our losing give
17:41
me an example like a 106 and park being around like I would have loved to been on 106 and Park i would have loved to
17:47
went to TRL you feel me mtv Cribs like even if the house is rented I don't care
17:53
this is just a part of what we do right like it's things like that a lot and
17:59
it's a lot more but we'll we'll be talking for hours if I get into it but um it's just like I felt like we just
18:06
started losing the recipes just started falling off like one by one as I get closer and closer and closer it's just
18:13
like ah here we go yeah even the length of a song you think about it now like even that it used to be three verses on
18:21
a song 100% 100% you you be listen you lucky if you in the at go to a spot and
18:27
the DJ played the second verse you you getting one or you going right to the immediate hot ver and out onto the next
18:34
is that do you like in drama maybe you DJ drama is here the legendary iconic one most decorated uh most imitated
18:43
often duplicated often accolated this is my brother right here generation then
18:49
generation now generation to the future generation omniresent you know his name
18:55
the voice of choice the ladies delight Uh-huh the women want to fight and
19:01
fellas want to be like give it up for DJ Drama man what's happening what's happening man i'm in the universe what's
19:08
up man thank you still the greatest at the intros i I can't claim it all the time like on the mixtapes I can claim it
19:14
on this on this microphone right here you still got it thank you man drama we going to make that into a sweeper uh
19:22
but what what what do you think cuz you you're a DJ you broken so many artists throughout the eras and the length of
19:29
the song is is that to be bl the blame of streaming culture um yeah I think that the attention span
19:36
is shorter now so you know like in the last what decade like you know we watch
19:42
songs literally go from three verses to two verses to one verse you know what I mean like I mean Playboy Cardi just put
19:50
an album out with 30 songs is I don't think the album entirety is an hour you
19:55
know what I'm saying like wow nas had 10 songs it was 50 minutes uhhuh um so you
20:01
know and just to piggyback off what Kai said like you know you think about like
20:06
shows like TRL and and uh 106 and Park and you know all this all the shows he
20:12
he he and I thought about it and some of it made me think like you know we just I
20:18
don't think we realize even how spoiled we are now with the content and the mass
20:24
of of of ability we have to the culture you know what I'm saying like we came from a time when you know I used to wait
20:32
every Friday night in in Philly just to hear Kobe Cob on Radioactive Power FM
20:38
you know what I mean i didn't get that now I can shout Kobe like Cosmic Kev DJ Ramos now you meet Lady B lady B now you
20:46
got I can open up my phone and go to so many platforms in you know three minutes
20:53
so and then you know again and tying that back in like when when you just think about um the streaming era and it
21:00
comes to music like you know the attention spans again are so quick and it's so much music coming out at all
21:06
times so you know people were trying to to catch that audience so fast and in the process of that happening now we
21:13
getting a minute and 30 second songs but we're losing something something right
21:19
we're losing that cultural aspect that intangible that made it so much magic
21:24
where Kai is like yearning for that feeling again right yeah because you know like what he's talking about and
21:31
what his legacy is from and like you know I think with like people who are real students of the game and of the
21:38
culture like you know there's a difference in in making that type of content and then knowing you're making a
21:45
song where you got to come with three verses that are tough yeah you know to keep cons to keep the cons the the the
21:53
listener like tuned into that to really want to hear it to the end of the record
21:58
you know what I mean like Heather touched on even like a DJ like you know even to the point where some DJs will
22:04
play the end of that record first and then come back to the beginning just to certain key parts in that song like you
22:10
know that that's not there right now it feels like I mean I cook a lot so I could almost compare it to food to the
22:16
culinary world it feels like I've been getting a bunch of appetizers and not many entre it's all appetizers it's
22:24
like restaurant it ain't even fast food it's top it's just like here and and and
22:30
then you don't you you you walk away kind of still a little hungry there's something missing like you said like
22:36
there's some It's not many entre out here it's a lot of it's a lot of
22:42
[ __ ] like in the air let's just keep it a thousand you know what I'm saying because But there's a lot of [ __ ]
22:48
being celebrated yeah we can say that too we celebrated we celebrate a lot of
22:55
But no people scared to say that though and there and there always has been through time but now because we there's
23:02
so much so it's like there's going to be more to celebrate because there's just so much more of everything in the world
23:10
we live in scarface I saw Scarface speaking about it once saying "Man let's be real well it ain't got to be talent
23:16
you don't have to be talent to be famous or successful in this business don Cannon's here nodding his head man did
23:22
Did we sell ourselves out Don Cannon yes sir did we Did we sell ourselves out no come
23:31
get on the mic man come on generation now man i'm getting them all you know I'm a jokester i say joke yeah but then
23:37
did we did we sell ourselves short because chasing the fame and you know
23:43
and chasing want wanting to be relevant and giving up little bits and pieces of the culture just so we could satisfy
23:51
algorithms and satisfy the business of it do we are we did we sell ourselves short i always get in trouble with this
23:57
because the young folks is there you know what I mean and I always try to fight you know just being somebody that's produced in so many generations
24:04
yeah i just was like sitting there like man let me kind of conform to what they're thinking like he was just
24:10
mentioning the one minute songs I'm still stuck on the two-minute songs to 3 minute 3:30 like being ready for radio
24:17
so I think there's been some changes but I can't necessarily say it's a sellout or not sellout but as a purist I
24:23
definitely feel like we lost a lot of the seasoning and the food for sure and what happens as a result of that we lose
24:29
a lot of the artists faster yes ain't a whole lot of artists that's been around as long as y'all been DJing it's a fact
24:36
think about that i mean the careers are are are short like the NFL like you know
24:41
what I mean yes the like the if you you lucky at this time to get a two-year run
24:49
yes you feel me like run who's doing that nowadays you feel me like yeah like it you' be gone in the summer in this
24:56
generation in this era you know only only the greats get to 10 years and and then you know then
25:04
you start talking that 15 20 and beyond you know what I'm saying like yeah get
25:10
get you get a good year in my guy and see how it's going
25:15
a whole year just a year just a year you feel hot right now you won't be around
25:20
next year you won't be around next year but that's also because people aren't
25:26
because there's a lot of folks who enter the game and it's not for the pursuit of artistry it's for the pursuit of attention and so they already are
25:34
utilizing hiphop just to get to their next stream of income that they're then
25:39
going to land in for the next two years and the next two years and then the next two years and even like when you think
25:45
of some of the language there will be some folks where they don't call it creating music creating songs they just
25:50
see everything as content absolutely and so content has become key yeah i mean
25:57
it's a it's been it became a content game more than it became a music game facts and I think I think that hurt too
26:03
because with within the con the content it it helps but I remember seeing like the only thing I knew was word of mouth
26:10
you know what I mean or I watched Fab Five Freddy be you know with NWA at the rally that's all I knew i didn't know
26:16
anything personal it was all kind of like you know what I guesstimated what that rapper was doing you know we had to
26:22
guess and I think that mystery made a lot of our superstars too but by the way you mentioned MWA and Ice Cube is still
26:29
here that's right decades later that's right amazing come on right uh Lake what
26:34
do you tell an artist while I got you here while I got you
26:40
here now you know what what do you
26:48
What do you tell an artist now who's entering the game how do you advise an
26:53
artist about solidifying a presence a brand and longevity how do you how do
26:59
you manage that differently now than you would have maybe 10 years even five years ago um I think I think an artist
27:07
understanding that their their race is their own race is key and when I say that I mean like your your your
27:14
progression in the music business may take a year it may take five years but as long as you understand it and you
27:19
appreciate each step it's good for you i think uh the instant gratification of like this era is really what's killing
27:25
the kids like in terms of them wanting to see something immediately rather than
27:30
understanding growth in any form or fashion is progression you know what I mean so that's the key that I teach them
27:36
like to me if you got 50 fans and you go back and you got 150 that's still a win to me that gives you the the the
27:43
premonition or at least like the the feeling to want to continue i think these kids want to go from zero to 5,000
27:50
and if they don't get that then they feel like they defeated you know so I just tell every artist look like it may
27:55
take a year for you or it may take five years for you as long as you in your mind are fine with the progression at
28:00
each step you're good with it every artist that we've had that's been successful they've always been like really good and really calm and really
28:07
understanding about their growth at their own pace i remember Jack used to do shows and he would When he says Jack
28:13
he means Jack Carlo oh wow okay yeah jack he's first name basis guys i'm
28:18
sorry you know I got to studios out there of him doing shows with 200 250 people and we would go back and talk to
28:23
him and we'd be like "Bro are you frustrated?" He'd be like "No I'm cool with my progression." Like cuz he remembers when it was 50 people in there
28:29
and now he can do arena so I think ultimately him understanding the growth and I think Kai's in the same space i
28:35
think them understanding where their growth is at each step is where it is so that's what I try to tell him i I I I
28:40
know I you guys uh you know they know I I didn't they don't expect to be on the mic but they know I'm always pulling
28:47
because I when I see how supportive you guys generation now round of applause have really nurtured and groomed a lot
28:56
of great artists in the way to me that's reminiscent of the great you know Barry
29:03
Gordies of the world what he was able to do with Mottown to me helped set the blueprint to a lot of success russell
29:10
Simmons and those guys early Death Jam days you know to me you guys are this generation's uh version of that what is
29:18
it about Kai you know what let's name some of the artists by the way you you named Jack let's go down the list so
29:25
folks just to remind folks Lane come on you know come on come on guys just name some come on man man let's start man
29:31
listen see this where it gets me in trouble because we gonna start early listen listen listen go early we touch
29:37
we we've touched everything bro we've got the TI we got the Jeezy we broke all these things through mixtapz you know
29:43
what I mean we move further into you know drums and artists with platinum records two Grammys as a mixtape DJ wow
29:50
you see what I'm saying two Grammys one Grammy you know what I'm saying um but
29:56
we could start there then we go to Lil Uzi Vert you know what I mean two Diamond Records you know what I'm saying
30:01
jack two diamond records now we going to Kai five diamond records and that
30:08
and if I'm you if I'm Kai to me um that gives me so much reassurance and
30:15
confidence that damn it these dudes have built all of these different things and they really they here today like they
30:22
here with you relevant right you know and so you know you're around people you can trust right yep what makes him
30:28
special drama oh man i mean like Canon always says his conviction you know like
30:35
like Kai came to the table and it was it was interesting because you know as I'm
30:41
I'm sitting here thinking about like you know a lot of times we we think about like how we break an artist and like
30:49
part of us breaking an artist is you know we we we go on tour every summer um
30:55
we we play them on the radio we do projects we come to Sway in the morning you know what I'm brought all your
31:00
artists to us in the beginning man yeah as always oh that's crazy this This time
31:05
it's a little different though because Kai's already been here and he's already he's he's already burned this thing down
31:12
you know what I'm saying and then you know the way we've gone in in in the past and like told artists our history
31:17
and our stories because of our legacy we sitting down with Ken his people's we're sharing stories you know what I'm saying
31:23
he he we we it's going story to story you know what I mean he laughing at ours we laughing at his but I mean you know
31:30
again like I think with us when it comes to it like you know we're we're like
31:35
we're we're purist at at the heart you know what I'm saying and you know even though a lot of times I think where
31:41
we've won at is because we go against the grain throughout our careers you know again two kids from Philly who
31:48
moved to Atlanta um and changed the southern uh hiphop mixtape game for for
31:55
forever you know what I'm saying you know breaking a kid with purple hair from Philadelphia that's known as a city
32:02
of spitters you know what I'm saying a white artist from Louisville Kentucky that people looked at like I don't I
32:08
don't see this one you know what I'm saying so linking up with Kai again it's just you know in a day and age where I I
32:14
feel like what he what he's doing and you know his his level of eliteness when
32:20
it comes to those you know that pen like it's not there right now that's why we're we're getting fed such [ __ ]
32:26
you feel me because that's lacking outside of you know a a small handful a
32:32
core group of people and you know we're excited just for you know again to be a a part of his journey for us to give him
32:39
the shoulders to stand on and like when that when when that man raps like when he first came and and played us them
32:45
records and we heard them raps it was like it was incredible bro yeah yeah you
32:51
felt like you was you was walking with walls surrounded by canyon walls right
32:56
when he first started rapping right going deep in the desert right i I felt
33:01
like again oh I I I we got another one that wants to be on that Mount Rushmore you know what I mean a million% you
33:08
ain't got another one that's walking through the valley of the hiatus
33:13
yo it's I love I love the hyena intro the Valley of the Hyas
33:21
oh my god yo John oh yeah drop a DB beat on them man
33:31
hey now Kai Cash on the line okay okay yeah turn that up give me
33:37
right give me right yeah give me right give me right give me right turn that up turn me up give me right yeah uh if I
33:43
held my tongue I would be dead broke head full of notes nose bleeding and visually impaired get a closer glimpse
33:49
biting my nails cuz I'm scared to approach my fears look in their eyes being pierced in the soul had to shift
33:54
up the gear staring clear on the road laying open but know that I'm prepared for the moment when [ __ ] feel like
33:59
they need to interfere with my motion i p serum and flare up my nose in the middle with the ocean lane getting
34:06
further escaping like I'm the man who just ran from a murder i'm bound to be faced with I don't scram hurdles through
34:11
every arrangement they tried to place in my circle i had the same dreams as a kid on a B-54 driving through Myrtle with a
34:18
plan so determined look at how I evolved to a man that's in front of you [ __ ] coming to blam something a real hustler
34:24
ladies label me handsome and see sucking my fabric the pants fle got to let the air come in still shocking the world i
34:30
got [ __ ] heads jumping scared straight revitalized let off the dead weight the thought of being slept on be giving me
34:35
real aches chest pains anxiety stress came i need a cat scan got to check on my X-rays before I put you [ __ ] on ice
34:42
vet game i'm pumped up took me a while to see myself this clear i was shadowbanned but now it's a refreshment
34:48
i'm blessed to start new this [ __ ] feel like my freshman year except I'm making more checks in here i'm celebrating more
34:54
wins bring a lot more success in here able to smile at my reflection here a grown man getting smarter cuz I
34:59
understand the lessons here a lot of hours I invested here i'm causing wreck and wreaking a lot of habit seeing a lot
35:05
of habits turn everybody to a believer while I establish myself being an overachiever [ __ ] being average i'm past
35:11
that proceeded with eagerness got to have it come catch me in 4K see me in high graphics had to evaluate who I
35:17
needed and who I had to leave behind cuz they would have impeded what I attracted the road clear i ain't been seeing a lot
35:23
of traffic but I'm on this [ __ ] one hand on the wheel other hand slowly thumbing through corpses you got left in
35:29
the dirt how unfortunate oh man come on come on come on come on come on turn that beat down turn
35:36
that go man I'm heaven sent it's like the Lord bought me cold shoulder any
35:41
[ __ ] trying to come aboard my mission heating [ __ ] up have it sizzling on a George Foreman right the carry still concealed don't need to know what I'm
35:47
here bearing I'm getting sicker than a mental illness weary [ __ ] her vision blurred based off my experience I got here guess I lived and learn play the
35:53
game until you lose the game we'll see who get their turn got women that went gymnastness in my presence how I flip a bird I'm elegant [ __ ] any room I get
35:59
into I'll be the elephant in it best you step out the business unless you come with a check that got additional digits
36:05
and take the day off I got perfect oh my gosh cash Damn oh y'all lucky y lucky y'all Oh my
36:14
god wow man he out wrapped the beat y lucky oh my god wow cash rules cash
36:21
rules throw another beat on you want to see no no like that stop
36:27
being
36:34
like nice just little leave him hanging like that i like that man pause absolutely i like that man y'all lucky
36:40
we got a hanging up in here man listen
36:45
[Music] I'm I'm in a whole different I'm in a whole different mode i'm in a whole
36:51
different sit as hell that beat was by DB by the way drama oh yeah you like
36:57
that all right yeah that was that was Huh yeah yeah you want that that was
37:02
tough that's hard yeah yeah yeah i'll send you that send you a longer version of it
37:09
dude out wrapped the beat man i was like "Wow man." I heard I heard it fading i was like "Does that does that mean he wants him to stop?" Oh no the beat's
37:15
going now yo man my bad my bad it's all good wow wow man that was incredible
37:21
thank you you You give me so much um excitement and and I won't even say hope
37:26
you know hope is um wanting something that you feel isn't there um I I know
37:32
it's there i know it's artists like you you know what I mean that are true to the culture and true to the art form but
37:38
most importantly true to yourself and um even here having this conversation I I
37:44
feel like I got to know you better you know as the man that you are right you know when you came before I was you know
37:52
you know and I'm always still I'm still right but but you know I I I speak in a way you know which is rare drama no it's
37:58
a lot of [ __ ] i know I could ask but I I want to protect folks too at the same time when they come up here and when I
38:04
say it I want to protect them i want to allow them to be who they are and not have to be what the industry is
38:12
dictating folks to be and sometimes folks have to come up here in their performance and even the interviews are
38:18
performative facts you know what I mean like they performing in interviews like they performing on stage and and and and
38:25
people who are interviewing are performers as well yeah and so we want to make sure there's a lane where real
38:31
genuine authentic conversations can happen and people could be themselves and then show off the talent that's what
38:37
drove this culture in the first place your individuality what you got to offer to the world that no one else can and
38:44
being true to it and you cover all those bases man and your family you surrounded with these guys i love these dudes i
38:51
joke around with them a lot and all of that but I'm always happy to see drama i'm always happy to see making and when
38:59
drama text me you know it's like yo whatever you know you know so Kai Cash
39:04
man you the truth brother hey man i'm excited for you man my I want to get my CYN varsity
39:12
jacket still you asking for stuff like it's okay it's really probably going to have to be
39:19
Cyn Yeah you going to have both yeah okay for sure all right all right however y'all want to do it you know you
39:24
G now too i'm binging now exactly now kid oh and congratulations
39:31
Kai on um Dreamville Fest this weekend that's a really big Congratulations wow
39:37
saturday that's the world I like seeing you in yes sir that's one of those platforms
39:44
that just are is flawless to me what JCole and his team is doing over there that's a flawless platform for I love
39:52
what they do with that yo we supposed to go Tracy oh yeah that's right yeah it's the last one
39:58
yeah y'all got to be there oh man don't look over here i'm not you and Tracy made those plans though it's right i can
40:04
actually more than likely hook you up i'mma hit up my dog yeah Felton i won't
40:10
be able to go because my brother's birthday is on Sunday but I can hook you up sway i'll shoot you a text i got you
40:16
it's handled it's handled we need you up there we need you up there we need you up there yeah I'll holler at you okay
40:23
what day you performing saturday okay yeah all right what's wrong Heather i'm
40:28
not going to say anything i'll talk to you on Tuesday cuz see y'all keep him
40:34
outside and then he he can't be here excited about life he'll get on stage and then he'll drama let's let's go do
40:41
the intro it it'll turn into a whole thing yeah i mean that's what happens when when you have people like DJ Drama
40:46
and Sway Callaway pop out like "Oh my god you know we got a billboard right down
40:52
the block." Okay all right all right cool drama I love you kai I love you love you i'm so
41:00
happy for you god bless you man we'll make sure we clean that up
41:06
don't worry you No yeah no we good either way okay man it's raw it's okay that's what's so beautiful about it yeah
41:12
right when you when you as an artist when you watch another artist that you
41:18
can just you know that they've been doing their work while everybody else has been sleeping it's the confidence
41:23
like I said to him earlier it's just much different it's it's not even arrogance it's just yo they've been in
41:30
the gym i've been in the gym like 10,000 hours that's it that's it man i've been in the
41:36
gym and it's just that quiet confidence that's unbelievable you can't teach that
41:41
you either you either you either go get it or sit on your ass and make excuses there it is man listen we gonna end this
41:48
with Handsome Hustler it's exclusive it's off the album all right you know I
41:54
got it i I You know I just said I'm going to go ahead and play it in front of them
41:59
they want to do a cease and desist they have to do it now all right the album is coming out April 25th 25th cash rules
42:07
man involved yo something I will I want to encourage all our citizens to support this young man Kai Cash you can find him
42:14
on social media k A I Yep c A S H sir generation Now y'all the truth we need
42:20
y'all go nowhere all right his handsome hustler all right let's do it shade for
42:28
it [ __ ] and Don Cannon and Don Cannon [ __ ] [ __ ] dog [ __ ] yep [ __ ] though [ __ ]
42:35
yeah I'm tapped in yo that's dope and Don can salute yo [ __ ] got a hit in
42:41
every era always man that stay hungry keep that one in the chamber yep john Z
42:46
you got it always let's go shave for five sign it up
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