Why Sync Licensing Is The New Radio #Shorts

How do indie artists survive when radio won't play them and streaming pays pennies? The answer lies in the 'sync' economy. This video breaks down why TV, film, and video game placements have become the most valuable real estate for independent musicians. We explain the economics of a sync deal and why it’s become the modern replacement for traditional radio promotion. If you enjoy learning about the hidden financial mechanics of the music industry, this one is for you.