Can Artists Survive a 360 Contract? #Shorts

What is a 360 deal, and why is it often considered a trap for emerging artists? We break down the contract mechanics that allow record labels to take a cut of everything—from merchandise and touring to sponsorships. Using the historical context of TLC's financial struggles, we explain the concept of 'recoupment' and why gross revenue is often an illusion for artists signed to these agreements. This video is a crash course in contract literacy that every independent artist needs. Understand the stakes before you sign. If you enjoy deep dives into music industry law and finance, this one's for you.