π FREE TRAINING π₯£ - 5 Tips on Choosing The Right location to attract customers
Aug 20, 2024
π FREE TRAINING π₯£ - 5 Tips on Choosing The Right location to attract customers
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about five different five special ideas which you have to think about when you are
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choosing a location for your restaurant business Hi everybody, this is gopal kammat I'm a restaurateur hotelier and the founder of
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of restaurant launch formula where we teach you how to set up your own food
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business and become successful at it how to create a profitable sustainable
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food business for yourself any kind of food business it might be it might be a
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small restaurant it might be a lounge it might be a loud kitchen any kind of
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food concepts so today we are going to talk about five different five
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special ideas which you have to think about when you are choosing
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a location for your restaurant business. First of all everybody type yes in the chat box
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If you understand this that location is the number one most important aspect of a food business
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If you miss this part then even if you give the most amazing food it is not going to help you
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So with that said let's start with the five core important ideas about choosing your restaurant
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So let me show you the first one. You might be wondering why I have written these three words
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location location location There is a very old saying that what is the number one most important factor in the success of a restaurant The number one important factors the three important factors in the success of a restaurant are location location and location
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It is so important because unless and until you don't have the right location, you will not get the advantage of exposure
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Your brand will not be exposed to number of eyeballs and the lesser the number of eyeballs they see your restaurant
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see your restaurant the lesser the sales it's going to do and subsequently the
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lesser profits your restaurant is going to make so with that said let's move
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towards the second part what is what why is what is the most what is the most
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focused so element of a successful restaurant it is that it should be at the
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right place at the right time you might have seen a lot of restaurants which
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are doing very very well crowded all whenever you go it is crowded. The reason is they are exactly at the right place at the right
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time. They are in front of a station, they are in front of an estu, they are
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in exactly in the middle of a market that there is a lot of hassle, a lot of
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people. So when you think of a location, don't think from a rental point of
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view that what is the cheapest rent and what because if you miss this part and
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if you try to go for the cheapest rate, right, but at the same time a very very negative
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kind of location. It is not going to end up in anything. You are going to lose in the end because you are not going to make the sale
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So instead of saving a couple of thousand rupees in rent try to choose a location which is ideally suitable which has a lot of footfall and which will ensure that your restaurant will keep on coming keep on getting customers day after day So with that said this is the third one target customers
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Which are your target customers which are planning to go behind? Is it the college crowd, is it the railway station people, is it the STSTAN, is it the market area
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is there a college nearby, are there offices nearby, are the residential populations nearby
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This is a very important point which you have to look into when you are thinking about choosing a location for the starting of your food business
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Then comes the fourth part. See, types of locations. So there are so many types of locations
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There are locations in front of railway stations. There are locations in front of bus stops
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There are locations in front of market areas. There are locations in front of educational institutes
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There are locations nearby office areas. So there are a lot of different different locations
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have to choose which kind of restaurant you are going to open and what will be the target
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clientele which will match your location and the fifth idea which I have simply
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written as why why do you think is the location so important as far as the
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success of a business is concerned let me give you some food for thought hungry
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and thirsty people you I would like to ask a question to you you can answer
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down. Do hungry and thirsty people are good customers? You should have hungry and thirsty
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people but with that there are two more elements they should have money in their wallet and
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the fourth is they should have the willingness to spend If you don if you get the first two things and don get the remaining two things then it is not going to work because hungry and thirsty people are it is not ensured that they are good
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customers but hungry and thirsty people with the willing with money in their
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wallet and the willingness to spend these four things when they come together
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they are like the perfect customer profile and then that when they come in
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front of you you start making sales and you start doing lot of profits
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I hope you guys loved the video and I'm sure this video and the information is going to help you to open a successful restaurant of your own
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Now if you want to go more deeper and have a in-depth understanding about the restaurant business
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I suggest you join my five days WhatsApp class. The link is in the description section under this video
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And in this five days WhatsApp class, I take you step by step to the foundational pillars of restaurant business and the food business
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what should be your concept what should be embarrassed what should be your thinking like a restaurant restauranters like our restaurant owner thinks and how
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should you match it with the right type of target client is this these are the
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core pillars on which the foundation of your successful restaurant holds so if
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you really want to take it to a deeper level and have a better understanding
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about the restaurant business go to the link in the description section and sign up for my five-day WhatsApp class there is a small fee which I charge so that you guys
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are serious and you can take it and implement it to open a successful restaurant of your own
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So, see you in the five days WhatsApp class. Thank you so much for seeing the video up till now and see you in my next video
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Thank you so much. This is Gopal Kamas signing off. Bye bye. Love from me
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