live_tv
Livestream Starting Soon
00
Hours
:
00
Minutes
:
00
Seconds
Up next in 10
Copy/Paste this proven brand pitch email template 100% FREE. There’s no catch. Just click the link below to copy and paste exactly what you need.
COPY/PASTE THIS → https://millo.co/brand-pitch-email-template
• • • Video Chapters • • •
0:00 Introduction
1:22 What to Include in Your Brand Pitch Email
1:37 The Subject Line
2:57 The Introduction
3:52 The Email Body
4:49 The Call-To-Action
5:30 The Closing
• • • Mentioned in this video • • •
FREE copy/paste brand pitch email template (no email required)
https://millo.co/brand-pitch-email-template
• • • SUBSCRIBE for more great videos • • •
Show More Show Less View Video Transcript
0:00
Today, I've got a proven brand pitch email template you can have 100% free
0:05
There's no catch. Just click the link in our description where you can copy and paste exactly what you need
0:12
And stay tuned for tips on what it takes to land big brand deals
0:21
Hey guys, Dorian here with Millo.co where we help creators make more money in business
0:28
If you've got an audience on YouTube, Instagram, TikTok, or anywhere, you can pitch brands for sponsorships and start making money
0:36
So in today's video, I'm sharing a free brand pitch email template
0:40
that can get you brand deals worth $10,000 or more. You don't have to enter your email address
0:47
You don't have to give us anything. Just click the link, copy, paste, edit a few details, and start sending to brands right away
0:55
But before you go, if you want to boost your chances at success with this email template
1:00
stay tuned because we're going to break down the process you can follow to get big deals with brands
1:08
Remember to subscribe to this channel for more videos on making money as a creative
1:13
And leave a comment telling us what you'd like to learn next. If we pick your idea, we'll give you $1,000 to spend on your creative business
1:22
Okay, let's first look at exactly what to include in your brand pitch email
1:27
If you want to reach important decision makers and actually get them to pay you
1:31
your brand pitch email is going to need a few things. First, a killer subject line
1:37
Subject lines are probably the most important thing when it comes to sending a brand pitch email
1:43
That's because the subject line may be the only factor determining whether your recipients will
1:48
click on an email and read it or scroll down and forget about it
1:52
Here are a few ways to make your subject line more interesting
1:56
Personalize it. Research shows personalized subject lines have a 30.5% higher response rate
2:03
To personalize it, add the recipient's name and the brand name where possible
2:07
Include numbers. If you've got impressive stats to brag about, make sure to include those in your subject lines somewhere
2:16
Brands care about exposure and traffic. The bigger the numbers, the better
2:20
Keep it short. You never know where someone is reading your subject line
2:25
Mobile email readers allow fewer characters than desktop readers, for example. Here's an example of a subject line that uses all three tips above
2:34
You'll notice it's short, uses the recipient's name and the brand name
2:39
and it boasts important reach metrics. Subject lines like this have gotten our team over 50
2:45
open rates in the industry, where anything over 7% is considered excellent
2:50
After you've gotten a great subject line, it's time to focus on what's exactly inside your email
2:56
Let's start with the introduction. After the subject line, what you say in the introduction of your email
3:02
is critical when it comes to getting a response. PR and marketing managers that work for well-established brands
3:09
constantly receive tons of emails from bloggers and influencers who want to collaborate
3:15
So you have to do something to grab their attention. We recommend that you start your brand pitch email with a strong value-focused introduction
3:23
that will help managers quickly figure out who you are and why they should work with you
3:29
In other words, start by highlighting your streams and the benefits of collaborating with you
3:34
Take a look at this sample introduction. It's friendly, introduces you quickly, and then moves on to the value you can deliver to their brand
3:44
The longer it takes you to get to your value statement, the less likely you'll be to get a response
3:51
Next, it's time to move to the body of your email. This is where you add more detail to the introduction
3:58
When writing the body text, remember that personalized emails have a 32.7% higher response rate
4:05
Personalization in the body of your email means more than including someone's name or brand
4:11
Take time to do your research and to mention specific details about the brand itself
4:16
In the body, you can also mention previous brand campaigns you've run for similar companies
4:21
and illustrate your success with some stats. Make sure all the information is relevant and explain how you're going to achieve
4:29
the company's marketing goals. Be genuine and straightforward, and never promise what you cannot do
4:35
Above all, keep this section short. You don't have to give all the information now
4:42
The idea is to start a conversation. Finally, the perfect way to wrap up your brand pitch email is to include an easy-to-follow
4:50
call-to-action, or CTA. A call-to-action is a question or phrase that encourages the person reading your email to
4:57
act in some way. The type of CTA depends on the purpose of your email and the specifics of your work
5:04
For example, you can ask a question your prospect should reply to
5:08
You can include a link to your website so that your prospect can learn more about you
5:13
or you can also add a link to your calendar so the prospect can book a call
5:17
Unfortunately, many influencers are afraid to add a strong call-to-action. But if your CTA is weak, your prospects won't feel the importance of your message
5:26
or they may simply forget about it. From there, it's time to close your email
5:31
Keep it short and simple. End the email like you might end with one of your close colleagues
5:37
Consider including a PS after your signature for even better results. One study estimates around 79% of recipients read the PS of an email before reading the
5:47
body text. Finally, you'll want to plan to follow up on your email
5:52
According to Bakalenko, sending a single follow-up email may increase your response rates by 65.8%
6:00
And some research shows the more follow-ups you send, the more likely you are to receive
6:05
a response. Just balance your time and tolerance for interrupting people with your need for new brand deals
6:12
And that's it! A free brand pitch email template along with a quick description of why they work
6:18
If you enjoyed this video, please subscribe for more help growing your creative business
6:23
For now, I'm Dorian with Mellow.co and we'll see you next time
#Brand Management
#Marketing