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not too long ago i published a video
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here on this channel titled netflix
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users need to prepare for three big
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changes that was back in april but i've
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already got updates on all the things i
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talked about in that video and in that
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previous video i made two main points
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about content first that netflix needs
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to focus more on quality instead of just
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quantity and then i said this my
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prediction is that netflix will
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experiment with its content release
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strategy as a subscriber i like having a
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full season released at once but there
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is a downside to that strategy and it's
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true netflix has been experimenting with
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that content release strategy take
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stranger things for example at recording
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time seven episodes from season four are
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available to stream but there are two
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additional episodes that will not drop
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on the service until july 1st this isn't
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exactly new netflix has released some
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other shows in two parts as well so if
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you're like me you may be wondering is
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netflix planning to move away from its
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popular binge model there's good news in
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this headline from nexttv.com the answer
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is no the article says everything all at
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once releasing will remain a thing with
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netflix and that's coming from netflix's
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head of scripted content peter
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friedlander says we fundamentally
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believe that we want to give our members
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the choice in how they view okay
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understood but the question is why then
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are some shows released all at once
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while others are released in batches and
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netflix has an explanation for that as
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well from the same article freelander
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says that it is about getting content
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out to members quicker and in a quote he
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referenced the mid-season break with
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stranger things so here's the bottom
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line based on this reporting netflix is
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not abandoning the bench model but you
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should expect mid-season breaks with
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some shows what you don't have to worry
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about is shows releasing one at a time
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like hbo max does i would argue that
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releasing one episode a week actually
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can help a show build buzz and may help
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reduce subscriber churn especially if
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people are signing up for a service only
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to watch one specific show and in my
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previous video i suggested that netflix
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may want to try a content release
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strategy somewhere in between hbo max
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one episode per week and what it's
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currently doing releasing all episodes
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at once so i suggested maybe three
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episodes at a time but it does not look
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like netflix is going in that direction
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at all and judging by the comments on my
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last video most of you are happy with
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netflix's decision to stick with the
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binge model and you do not want to see
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it go away let me know your thoughts
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down below in the comments and real
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quick back to my point about quality
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versus quantity and another article to
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show you this one from the hollywood
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reporter it provides insight into
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netflix's strategy going forward bigger
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movies better movies but releasing fewer
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of them i've got two more netflix
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updates for you real quick first the ad
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supported plan then we'll talk about the
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password sharing crackdown netflix now
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says the cheaper plan with ads may
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launch by the end of 2022 previously it
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was reported that it could take a year
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or two to get up and running and more
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importantly commercial free plans are
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not going away this is just going to be
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a new cheaper option with ads and the
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update on password sharing is that a
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crackdown effort in a few markets
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outside the u.s is apparently not going
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so well at least not yet and it's
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leading to a lot of confusion among
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in those markets netflix has been
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testing an additional charge for members
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who share their account with people
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outside of their household you know i'll
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be following this test and we'll see if
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it ever expands to the united states let
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me know down below in the comments what
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you think about these netflix changes
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and your thoughts on update videos like
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this one thank you for watching today
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see you back here soon