Secrets Cinnabon Never Wanted You To Know

There's nothing quite like a Cinnabon cinnamon bun. These soft, sweet rolls are the size of a burrito, and usually only available when you're walking through a mall, thinking about something else. That's when Cinnabon assaults your senses with the smell of cinnamon, sugar, yeast, and butter, which waft through the serpentine halls of shopping malls. When they reach your nose, you suddenly realize that, yes, this is something you'd like to eat. Cinnabon's business model and trade secrets are a little more crafty than you probably realize, even though they're still pretty simple. These are secrets Cinnabon never wanted you to know.