Why Silksong Is 2025's GTA 6 and How Release Dates Work

Both GTA6 and Hollow Knight: Silksong have prompted plenty of discussion about what devs should do when their game suddenly shares a release date with a juggernaut. So we asked experts about the thought process behind release dates, and what they think the right choice is when GTA 6, Silksong, or another marketing monster drops into your launch window unexpectedly.