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"Unlock the power of ConvertKit's landing page capabilities with this in-depth tutorial for 2024. From crafting captivating designs to optimizing for conversions, this step-by-step guide will walk you through the process of creating stunning landing pages that drive results. Whether you're promoting a product, building your email list, or launching a campaign, this tutorial will equip you with the knowledge and tools needed to maximize the impact of your landing pages using ConvertKit's user-friendly platform."
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How to create a landing page for ConvertKit
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In this video we're going to be discussing about how you can actually create a great
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looking landing page by just using one free tool which is called ConvertKit
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So please just do make sure to watch this video till the end and listen to all the information
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that I have to like you know fully provide you. So yeah basically without further ado let's just get straight into it
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So what is ConvertKit? ConvertKit is one of the most top leading email marketing platforms out there like tons
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and tons of people use it and to sign up with ConvertKit it's pretty simple
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All you're going to want to do is you're going to come to their you know main website which
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is convertkit.com and in their main website what you're going to do is you're just going
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to go ahead with their you know main output and you're going to basically go to the link
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in the description that I provided you. You're going to click on that link and once you click on that link you're going to be
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redirected to a proper you know sign up form for email for ConvertKit's email marketing
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and there just add your email address etc and pretty simple from there on out
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Now one important aspect to discuss is the pricing when it comes to you know your basic
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you could say outlook on ConvertKit. Now why is the pricing an important aspect
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The pricing is an important aspect because like obviously we're on the free plan right
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now but the other plans that ConvertKit brings you like if I were to go over here and write
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ConvertKit pricings okay let's go ahead with that. Here we have it so ConvertKit plans and pricings let's go over here and check this out
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So here we are plans for every stage of your creator business. How many email subscribers do you actually have
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So you know actually tell them and accordingly it's going to give you a solid number of you
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know money so let's go with the least amount of you know let's go with 300
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So on 300 obviously there's obviously $0 the free one which is I'm going to be which is
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the one I'm going to be using for this video. Okay then there's creator which is $9 per month okay it gives you great features and
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features including the free ones and then you have creator pro. Okay and in creator pro again you have tons and tons of additional features which will
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work wonderfully and they will look amazing they will make your website or you know whatever
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your email marketing platforms goal is they're going to combine all of that and they're going
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to make everything look great they're going to make everything look absolutely fantastic
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So once you've signed up with the link in the description what you're going to do is
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you're going to come here to the main look of the page and once you're over here it says
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welcome to convert kit John Leahy. So first of all you know you have the option to browse and automate earn learn etc
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You know more stuff like that and you know you can like it's pretty simple to differentiate
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between these two and like these five different things have discrete features that they have
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their own features their own discrete features and trust me it's going to be really fun discussing
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all of them and actually working with all of them. Our main look at this video is landing pages but I am going to get into the editing of
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landing pages but before that let me to give you a backbone and outlook of how things actually
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work with you know the growing sending automating etc. So moving further on what we're going to do is we're going to go ahead and discuss the
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documentation section first. So what will the documentation section actually do for you
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Now the documentation section has stuff like you know the help so subscribers your list
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of subscribers imports export tags and segments automations visual automation sequences rules
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are assessed and integrations landing pages and forms you know basically different types
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of helping articles articles that will you know guide you basically that they will guide
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you on how things will work when it comes to you know talking about your whole email
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marketing and all that stuff. So pretty simple stuff and then you have broadcasts you know creating customizing and sending
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emails for yourself different products selling your digital products deliverability double opt in bound subscribers custom domains and landing it in the inbox you know managing
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your accounts you know account info terms and conditions billing data security and GDPR
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convert kit affiliates with everything you need to know about the convert kit affiliate program getting started with convert kit which is basically you know you're brand new to
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convert kits and all that stuff. So basically that's the helping articles that can help you a lot then you have community
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where which is basically you know the whole fun convert kit community and the convert
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kit community are great people again because if you have any types of questions you have
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any types of queries you can always ask them and they'll always answer you like they are
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that great and it's it's a pretty good thing to have people like this by your side when
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you're working with a pretty complex and complicated program like convert kit
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Then you have creator university where you can get in-depth courses to help you earn
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a living as a creator with convert kit. Okay. So as we see pretty easy stuff to understand pretty easy stuff to get our head around
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Now moving further on what we're going to do is we're going to go ahead and we're going
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to talk about the earning status of you know everything when it comes to email marketing
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So basically first of all obviously earning aspect pretty simple you're going to go in
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products you know hey there commerce isn't available in your country this might be an issue with you. Okay
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Now why is this an issue. This is an issue like normally in Asian countries like convert kit normally works and you know
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your European American countries but the issue lies in Asian countries because it hasn't
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expanded that much. So obviously it's going to have its issues but apart from that yeah it works pretty nice
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works pretty good. So and you have tip jars where you can give your audience a way to send you a tip for
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your content you can keep that if you want to. Not a lot of audiences actually to become willing to send you tips but you know who
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knows maybe your audience is one of the good batches and you have payouts you know you
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can see a breakdown of all payouts that you've received you can go ahead and check that you
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have different automations where you can get visual automations you know create powerful
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automated funnels for your audiences integrations where you can connect your actual content
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with convert kit by integrating with your other accounts and you have different rules
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where if this and that automation rules happen you have RSS where you can automatically generate
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emails or digests when RSS actually feeds update. So pretty simple stuff pretty easy stuff to get your head behind
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So yeah once we have discussed about that what we're going to do is we're going to go
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over to our main place which is grow. Now once you are in grow you're going to come to landing pages and forums and here you can
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see gather subscribers with a hosted landing page or a form embedded on your website
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So you're going to click on that and once you click on that over here it's going to
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open a whole chart for you. Now in this chart basically you're going to get all these different types of things to
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look at you know you have forums over here and all that stuff
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Okay and we're not going to mess with that right now. What we're going to do is obviously we're going to create landing pages
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Now to create a landing page you're going to go and click on create new and once you
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click on create new here you come and as you can see you can see how do you want to gather
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subscribers you know you have forums where you can embed a form anywhere on your website
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sales page or landing page that you host yourself but obviously we're not going to get into
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that we're going to get into landing pages you know capture email addresses with a landing page hosted by ConvertKit or on your own domain
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Obviously we're going to go with that and I'm going to click on landing page. Now once you click on landing page obviously you can get different things over here you
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have Abbey, Academy, Alberta, Archer, Belmont, Bitmore, Broadway, Camden, Canyon you know
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different types of you could say themes and templates and they look pretty nice they look
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pretty good and you can get your head behind them you know have a more clear look about
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them so let's say I like this one over here okay. Now if you like a landing page template you can go ahead and click on choose and once
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you click on choose as you can see it gives you the whole landing page in front of you
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Now once the whole landing page is in front of you how do you do the editing so first
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of all here you can see you can customize each element on the page by clicking on it
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that's it. So here are some other styles specific to this page
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First of all you have you know different headings you can choose different fonts for yourself if you want to so let's say I'm going to go with open sans condensed you know this
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one looks pretty nice I'm going to keep it like that and you have the body font okay you can choose the font down here you can keep it to Rubik's Oswald I'm going to keep
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it at Rubik's because it looks pretty nice and you have the background image okay these
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are the images obviously in the background that you can set for yourself
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This is also pretty necessary deed that you have to fulfill and do because these things
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in general are pretty simple to get your head behind and once you've gotten the hang of
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all of this you're pretty much good to go from there on out and you know you can add
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different wordings you can have different fonts for yourself so pretty easy stuff to
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go ahead with. Then you can add different pages to your landing page as well if you want to you can change
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the text by clicking on the text and the same goes with these down here this text down here
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you have these different fields that you can add different you know prompts and you can
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add different levels of details in it you have email addresses and you know much much
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more so once you're done with all this you can go ahead on preview and you can see okay
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if you like how the landing page looks you're going to click on exit preview and once you
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do that you're going to click on save and then finally you're going to click on publish
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and once you do that you get four options so either share on Facebook either share on
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Twitter either you give this link that you can send to your visitors or embed it with
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the WordPress plugin now you can you know spread around the link if you want to so let's
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say I'm going to send this link and someone clicks on the link they're going to land on this landing page so you know how cool is that looks really neat it looks really nice
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and you know it's just a good essential to have for your page and obviously like if we
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were to you know see the importance of how a landing page actually affects everything
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so like you will be amazed on how good a landing page actually works with everything so a landing
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page which is basic follow-up to any promises that you've made in your content essentially
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it's the next step towards a visitor becoming a customer the landing page lets you make
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a trade some sort of special offer piece of information or a deal in return for providing
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proper contact information now which is the most important purpose of a landing page the
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main purpose of a landing page is to encourage visitors to actually take action now this
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action is usually related to lead generations or you know sales in that respect and you
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can use a landing page for example to encourage people to sign up for your webinar grab a
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free trial or download a proper e-book you know pretty simple stuff isn't it now moving
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further on you can see that you have different SEOs for your landing page and you have other
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CTAs with call to actions social proofs closing arguments and you know much more things to
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have landing pages that have the goal of converting leads landing page which impacts the user
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with you know different CTAs as I told you and in general it's a pretty successful and
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helpful thing for you to actually have in your stores you know proper armory or arsenal
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and you know moving further on let's say I'm going to come here on you know different types
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of landing pages like let's see different images of landing pages okay let's see how
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a landing page actually should look like you can click on enter and here you can see all
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these things so first of all as you can see these are your landing pages and look at them
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just look at them they look totally amazing they look epic and quite similar to what our
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landing page looks like you know very designing like a lot of designing going on very nice
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aesthetic going on and pretty decent stuff to have for your page so yeah once we've discussed
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about that let's just you know head back to our convert kit and we're going to move on
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from there now once you're back in your convert kit obviously just go ahead and log in with
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your account and once you're over here let's talk about the different stuff so first of
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all let's talk about the you know whole subscribers bit you know how you add subscribers you have
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your creator profile and you know once you have all of that you have tons and tons of
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other things to discuss on tons and tons of other things to actually make your content
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on so in that case what we're going to do is we're going to come here and send and once
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you're in send and send you can broadcast or like you know different ways to gather
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subscribers so to broadcast you're going to go on new broadcast and once you go on broadcast
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obviously they're going to ask you to choose templates and stuff pretty simple and choosing
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templates trust me has never been easier so what we're going to do is we're going to go
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back to landing pages and forms and once you're in landing page and forms look over here turn
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readers into subscribers you know something I read already down here like up here we have
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landing pages obviously down here we have forms so create a first great first impression
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by embedding a form anywhere on your website sales page or web page that you host yourself
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okay and trust me creating a form like once you create a proper form for yourself a form
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that you can market around and send to people just mean you're going to be good to go like
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from there on out things are going to be so fun and so easy for you when it comes to email
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marketing because a lot of people tend to interact a lot when it comes to the forms
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now what are forms basically you know those little sign up or email newsletter forms that
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people have on their websites those are your basic you know nitty-gritty forms and a lot
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of people you know basically how do I put this a lot of people interact with forms like
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many people are more likely you could say to interact with forms than to you know interact
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with any other form of email marketing so as we can see pretty essential stuff to have
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for your page pretty great stuff to have for your page and it's it's just great fun and
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I recommend that you start doing this straight away because like if you're not then trust
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me you're wasting a lot of time and space because let's say if I were to go in forms
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right now you can watch a demo if you want to but I'm just going to go straight ahead
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into the form section now once we go ahead and create a form here we have four different
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you know layouts inline model slide in sticky bar so you know seems like a pretty simple
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thing you know so basically inline is something that's going to appear in front of your text
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like this model is a big square that's going to appear in front of your text slide in is
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you know something that appears in the bottom right over here and sticky bar is a bar that
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you know sticks along as you scroll down so the more widely used one is model so I'd recommend
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you go with model and once you go with model as you can see it starts giving you tons and
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tons of these different templates and as you can see these templates look pretty good they
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look pretty nice and you can obviously get your head behind them you can check them out
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if you like them if you fancy them then please do go ahead and you know have a crack at them
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choose whichever one you want choose whichever one you think is suitable for your design
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so let's say I'm going to go with this one poplar over here okay and once we go with
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poplar here we are learn how to take photos like an absolute pro so as you can see this
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is your basic form this is what's going to pop up so you can first of all change template
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anytime you want by the way you know just click on change template and it's going to
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bring you here but obviously I'm going to go back on poplar as so and once we go here
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basically it's going to load us in so first of all you have your background that you can edit
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pretty simply now in the background obviously choose a different photo for yourself if you
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want to you can crop the background you can choose different filters as so like you can make it black
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and white if you want to I'm going to go with that click on done and there we go image processed
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you can also choose different color schemes you can choose different types of color grading you
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can replace the photo with a different type of photo that you want to keep no pretty simple
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stuff then moving further on you have different border radiuses that you can keep for yourself
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again pretty simple stuff and then obviously you know going further in you can add custom
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CSS for yourself but let's talk about how you're going to change these texts that you have in front
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of you okay now to change these texts what we're going to do you're going to come here click on
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the text that is you know giving you an issue and once you click on it obviously first of all
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you're going to go to the font way and stuff and change that now the font wing can be changed to
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normal it can be changed to bold you can choose the font color accordingly you know whatever suits
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best for you and once you've done that you can obviously go ahead and write anything you want
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so you know pretty simple stuff and obviously same with down here you can choose the text accordingly
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you can add different types as well you can add files headings number list an order list and all
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that then you have all this over here okay this email address prompt you can add different types
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of things down here as well in the plus section and yeah basically much much more it's so basically
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it's that simple it's that easy to you know actually get along with all of this now to you
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know once you've done all of this basically you can go ahead and save it and everything and then
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you can also preview it by adding stuff over here click on download and obviously it's going to
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take you through the whole thing so if you like what you've done you're gonna click on publish and
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it gives you five options so first of all you have the JavaScript option you can add it in JavaScript
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code where you can embed your form onto your site with one list of proper JavaScript place this code
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where you want the form to display on your site and yeah like that should leave you good to go so
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you know pretty easy right pretty simple and obviously after adding that you can like just
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copy this code and add it in any JavaScript that you have on your site or if you don't want to mess
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with JavaScript you have an HTML code as so and as you can see there's this whole code just copy
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that and go ahead and paste it into your site's HTML edit then you have share you know share this
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to a link share this link to a hosted version of your form pretty simple then you have WordPress
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okay download and install the convert kit WordPress plug-in to easily embed your forms in your WordPress
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right you can embed your form directly into a page or post using the following shortcode and
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you know you have a proper form code for yourself pretty simple and then you have unbounce you can
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copy and paste this URL into your unbounce webhook settings and it's pretty simple stuff just go ahead
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and copy it paste it in and yeah that should leave you good to go so as you can see pretty
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simple stuff when it comes to discussing convert kit pretty easy isn't it now if you enjoyed this
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video please do make sure to drop down a like and subscribe to the channel and if you want to see
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more videos like this in the future please let me know down in the comments below and I will make
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more of these many of these for you but yeah that's basically about it for this video now if
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you enjoyed it please again as I said drop down a like let me know if you want to see more videos
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like this if you have any issues with this video let me know those as well and I'll fix them for
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you immediately but yeah that's about it thank you for watching this video till the end that
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was all from me and I will be seeing all of you next time keep having a great day goodbye
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