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Did TikTok BAN Freeze-Dried Candy?
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May 15, 2025
A recent TikTok purge of de-listing freeze-dried candy products from hundreds of TikTok shops has caused quite a stir among the freeze-drying business community. In this video, I discuss the recent news as well as ways to navigate the violations to come out on the other side. Here are several freeze-dryers I use in my business and I would recommend considering them for your existing freeze-dried business or just starting out. - Harvest Right Freeze Dryers - https://affiliates.harvestright.com/1974.html - StayFresh Freeze Dry - https://stayfreshfreezedry.com/?sca_ref=3292008.4uBi4MIG3W&sca_source=YouTube A new freeze-dryer manufacturer called Blue Alpine Freeze Dryers could be another alternative to purchase for your business, I do not own one of these freeze-dryer currently so I don't have any direct experience with the machine: https://bluealpinefreezedryers.com/thefreezedriedbusiness Here are other tools I use for my freeze-dried business: - Fry Slicer for Apples - https://amzn.to/3BZ9QeY - 5 Gallon Storage Pails with Gamma Screw Lid - https://amzn.to/3ICnXdT - Cutco Scissors - https://amzn.to/3vORJ7A - Knife Sharpener - https://amzn.to/3Vrttml - Large cutting board - https://amzn.to/3GqhIYN - Food Scale - https://amzn.to/3FyO9DW Here are several frequently purchased items, I buy for my freeze-dried business: - Avery Labels for Product Ingredients - https://amzn.to/3VEpjbo - Oxygen Absorbers (200 pack, 50cc) - https://amzn.to/3VGPkqS
View Video Transcript
0:00
hey David with the freeze diet business
0:01
Channel if you have been impacted by the
0:03
recent Tick Tock ban on homemade Goods
0:05
that includes freeze-dried candies I
0:08
want to talk specifically to you because
0:10
one you need to know a couple things
0:11
about why they may have done this
0:13
because I've had experience on other
0:15
platforms with this as well and also I
0:17
want to give you some encouragement
0:18
about what you can do next moving
0:21
forward even though right now it feels
0:23
like everything is against you and you
0:25
may not know where to go next so stick
0:27
around for this video and I'll share
0:28
with you those two things so I want to
0:30
talk to two different groups of people
0:31
one is if you are a freeze-dried
0:34
business owner and you've been selling
0:35
your products on Tick Tock Through The
0:37
Tick Tock shop I want to talk to you
0:39
about a couple things but also if you
0:41
haven't been selling on there this could
0:43
really shed some light on things that
0:44
you might want to do differently and
0:46
kind of avoid the mistakes that are
0:48
happening right now and learn some
0:50
things so that you could be more
0:51
equipped to sell independently rather
0:53
than relying on a lot of these social
0:54
media sites but what has actually
0:56
happened on Tick Tock what Tick Tock has
0:57
done is just opened up their affiliate
0:59
partner program as well as other ways
1:01
for you to sell your freeze-dried candy
1:03
if you've been selling it on there so
1:05
it's really opened up the doors for a
1:07
lot of people to sell their freeze-dried
1:09
products well recently some news came
1:11
out about tick tock's ban on homemade
1:14
Goods which includes freeze-dried
1:17
candies and unfortunately they put the
1:20
kibosh on a lot of the listings and
1:22
probably shut you down in terms of your
1:24
ability to either access your account to
1:27
put out new videos or you've been shut
1:29
out from all your listings outside of
1:32
things that are not related to freeze
1:34
drying so I'm really sorry if that's
1:36
happened to you there is hope but let's
1:38
just talk about that ban for a second
1:40
there could be a couple reasons why Tick
1:42
Tock did this one is we are as a
1:46
freeze-dried candy business you're
1:48
reselling and modifying trademarked and
1:51
copyrighted candy now is it legal yes
1:55
but a lot of those companies want in on
1:58
the business so take talk is probably
2:00
getting a lot of pressure from these
2:02
larger companies and that's why you
2:03
might be seeing that a couple other
2:04
factors would be that if you are in
2:07
violation of this policy where it says
2:10
that homemade Goods can't be sold
2:11
including free strike candy you might
2:14
have to have a commercial kitchen or you
2:16
had to go through some type of process
2:18
and so them kind of going through
2:20
technology wise using AI they'll be able
2:23
to identify whether you are a homemade
2:25
freeze-dried business or you have a
2:27
commercial kitchen and I'm not
2:28
personally on Tick Tock so I don't know
2:30
what their type of forms are to
2:33
legitimize your Tick Tock shop of
2:35
whether you're selling homemade Goods or
2:37
you're selling something that's through
2:38
a commercial kitchen those are those two
2:40
factors one the large companies are
2:43
taking an eye on it and putting pressure
2:44
on Tick Tock to make some policy changes
2:46
you might also just be violating their
2:49
policy of selling homemade Goods when
2:51
you are not in a commercial kitchen
2:52
let's talk about Cottage food law and
2:55
Commercial so Cottage food law really
2:58
across every single state says that you
3:01
need to sell directly to Consumer and
3:03
you can only sell in the state that you
3:05
live in so even with shipping some
3:08
states like Idaho I can still ship in
3:10
the state of Idaho as a cottage food
3:11
operator but I still can't sell out of
3:14
state so as a commercial business when
3:17
you have a commercial kitchen that's
3:18
licensed you can't sell Interstate
3:21
Commerce meaning you can sell outside of
3:24
your state so when you have platforms
3:25
like Tick Tock and Etsy and Instagram
3:28
Facebook where they provide some type of
3:30
marketplace for you to ship to customers
3:32
if it's out of state and you violate
3:35
that policy they're going to shut your
3:36
listings down so for those of you that
3:39
are currently in this place
3:40
unfortunately you're going to have to
3:41
prove that you are not a college food
3:44
law operator and you are in a commercial
3:46
space and that may take a lot of time
3:48
also it may just take a lot of time for
3:50
you to get out of that kind of dark
3:52
shutout period and you may have to
3:54
recreate your whole entire Channel again
3:56
back in 2020 I started my own freeze
3:58
drying business and in 20 21 when we
4:01
really started to accelerate our
4:02
business
4:04
Etsy was just becoming very popular for
4:06
listings and in fact I have a list that
4:08
I still have to this day that there was
4:10
only 22 listings of freeze-dried candy
4:13
can you believe that now there's
4:15
probably I don't know over two to three
4:17
hundred maybe even 400 pages of listings
4:20
on Etsy for freeze-dried products so I
4:23
was very much at the beginning now even
4:25
with that I spent a lot of time with my
4:27
listings my photos everything like that
4:29
in about March April 2021 somebody on
4:34
Tick Tock did a unwrapping of
4:36
freeze-dried candy specifically
4:38
freeze-dried Jolly Ranchers freeze-dried
4:40
Skittles and also it just took off and
4:42
we saw this huge influx of orders from
4:45
Etsy it was awesome it was awesome to
4:47
see that now the difference was is that
4:49
I had a commercial kitchen so I was
4:51
licensed under the state of Idaho under
4:53
the Idaho Central Health District and I
4:55
was able to sell intercommerce to other
4:58
people that were buying from
5:00
Etsy now they did shut down listings for
5:03
people that were selling freeze-dried
5:05
Skittles as the title talked about
5:07
freeze-dried Jolly Ranchers you can't
5:09
use those titles those are copyrighted
5:11
and I did a short the other day about
5:13
this but if you are using the name for a
5:16
copyrighted name for for Skittles Jolly
5:19
Ranchers Charleston shoes things like
5:21
that those companies spent a lot of time
5:24
copywriting and building a brand for
5:25
that and so they will shut that down and
5:27
that is what happened on Etsy for a lot
5:29
of people as they got their listing shut
5:30
it down so there is light at the end of
5:32
the tunnel I can empathize with those of
5:34
you that have been impacted by Tick Tock
5:36
in this way now one of the things I've
5:38
preached is that you don't want to get
5:40
too far ahead of yourself when you have
5:42
success starting out in your freeze
5:45
right business you are making a lot of
5:47
money probably on Tick Tock you got a
5:49
whole bunch of sales everyone's really
5:50
excited about your product and you're
5:52
just seeing it overflow and also you hit
5:54
capacity and you start buying more
5:56
freeze dryers I've been at that point
5:58
I'm telling you I have so I can relate
6:01
to that excitement where you're building
6:02
up your business but you need to kind of
6:04
have a reality check and this is a great
6:06
point to kind of reset and think about
6:09
why you got into this obviously you're
6:11
trying to make money I am too but two is
6:14
what's the long-term strategy for your
6:17
freeze-dried business what are you
6:18
trying to achieve and what are things
6:20
that you can do that keep you from being
6:23
reliant on platforms like Tick Tock Etsy
6:26
Instagram and Facebook how can you make
6:28
sure that you materialize your own
6:30
customer base so that if this happens
6:32
again or it happens on a different
6:34
channel that you are not at a loss and
6:37
you just completely lose sales from 5
6:40
000 sales down to zero all right so here
6:42
are some steps that you can take if
6:43
you've been impacted by this Tick Tock
6:45
band and your listings are down your
6:47
shop and all the videos and everything
6:49
that you put forward in there just take
6:51
a deep breath it's not the end of the
6:54
world and I know you've got other
6:56
customers waiting for maybe those
6:58
shipments to arrive things like that but
7:00
follow all of the steps that Tick Tock
7:02
is asking you to take whether that be
7:04
legal things or whether they need you to
7:06
submit different listings things like
7:08
that I would definitely comply with it
7:10
because otherwise you might be open to
7:13
more legality type of things for
7:16
violation of that and you may not
7:18
actually be able to get back onto Tick
7:19
Tock and service those customers that
7:21
you already have orders for so that's
7:23
number one all right now start thinking
7:24
about how you can migrate all of your
7:26
followers that you've built up during
7:27
this accelerated time of sales think
7:29
about how you can use those followers to
7:31
your advantage do you have a website do
7:34
you have a different marketing channel
7:35
that you can funnel them through have
7:37
you been asking for their email address
7:38
have you been creating other types of
7:41
videos where you can Market them to go
7:42
buy somewhere else start thinking of
7:45
those ways to use your current followers
7:47
and transition them into a way that you
7:49
can Market to them and sell your
7:51
products unless tick lock is going to
7:52
plan on shutting your complete page down
7:54
there are some Alternatives once you
7:57
actually get through all that legal
7:58
thing well I know this is a length video
8:00
but I wanted to get this out there
8:01
because just like you you're probably at
8:04
a loss for what to do next maybe you've
8:06
got a lot of freeze dry you've got a lot
8:07
of product you've got a lot of customers
8:08
waiting for your product and you need to
8:10
be able to access all that information
8:12
well that's why I'm putting this out
8:14
there because I want to make sure that
8:15
you know that someone can relate who has
8:17
gone through something similar maybe not
8:19
on Tick Tock but I have gone through it
8:21
on other channels and you can get out of
8:24
this you got to just decide what you
8:26
actually want to get out of it in that
8:28
do you want to continue the business or
8:29
you just want to kind of close up shop
8:31
and say that was a nice run I think it's
8:33
a great way for you to learn from your
8:35
mistakes and move on to something else
8:36
that you can do for your freeze drying
8:38
business because there's still a lot of
8:39
opportunity out there there's still
8:41
people wanting to buy candy all the time
8:43
that's what still is happening to me in
8:45
my business now that you've made it
8:46
through this whole video do two things
8:48
for me one hit the like button that way
8:51
I know that it was helpful for some of
8:52
you and you can remain anonymous or
8:54
number two go ahead and hit the comment
8:57
section ask me questions or tell me
8:59
about how you've been impacted I'd love
9:01
to know kind of what this whole news and
9:03
what's being impacted by everyone there
9:05
it'd be helpful for me to understand so
9:07
I can put out more video content maybe
9:09
share some advice along the way alright
9:11
so that wraps up this video be well
9:13
people we'll see you next time on the
9:15
freestyle business Channel see ya
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