Jeune Premier

Jeune Premier, the Belgian brand known for high-end children’s school bags, partnered with Bypicknick to launch its new collection in style. We produced a behind-the-scenes video of the Ostend photoshoot, showcasing the creativity and craftsmanship behind each bag.To engage the brand’s international audience, we also created explainer videos highlighting design features and playful teaser clips for social media. The campaign captured Jeune Premier’s vibrant, fashion-forward spirit, reinforcing its reputation as “the coolest Back To School brand” and generating excitement among kids and parents worldwide.