Why is Nigel Farage's Reform UK winning over British voters?

Farage’s approval ratings have climbed since his party’s success in the local elections, while Reform UK has surged ahead of Labour to top the latest Freshwater Strategy and City AM poll of UK voters. Since last month’s survey, Keir Starmer’s net approval rating has seen a modest improvement from -39 to -36, while Tory leader Kemi Badenoch’s has slumped from -12 to -15. Meanwhile, Farage’s rating has jumped from -12 to just minus eight, while Reform UK now tops the voting intention survey at 32 per cent. Labour comes second on 22 per cent – down 13 points since their election victory last summer – while the Conservatives are on 19 per cent, just ahead of the Lib Dems on 15 per cent. The survey also shows that 43 per cent of voters consider immigration to be a top priority, up three per cent from last month and second only to reducing inflation and the cost of living. Click the link in our bio to get more of the story 🔗 #politics #news #nigelfarage #keirstarmer #kemibadenoch #reformuk #labourparty #tory #conservationparty #immigration #migration