What happens when a journalist meets the CEO they just criticised? 🎤

0:00
Simon spoke to the chief executive of
0:02
This Bank. Yes, that's the name of the
0:03
bank who he had written a column about
0:05
just a few months ago.
0:07
>> Just for reference, I've dug out your
0:08
column here. It's entitled Find me a
0:10
blander corporate rebrand than This
0:13
Bank. You called the name awful.
0:15
Marketing chiefs clearly went for the
0:17
most anodyne, innocuous name they could
0:19
possibly come up with. What an awful
0:21
name it is.
0:22
>> Can you tell us about your or interview
0:23
with him?
0:24
>> it was quite an intense confrontation
0:25
because obviously he had he had read the
0:27
piece.
0:28
>> I'm sure he had.
0:29
>> My pronunciations were not particularly
0:31
subtle. Now, what was quite funny is
0:33
after the guests left the studio, we
0:36
introduced them briefly to our chief
0:37
executive Harry and he said, "Oh, who's
0:40
who's the guest you've got in the
0:41
studio?" I said, "Oh, it's This Bank."
0:42
He said, "What bank?" I said, "This
0:44
Bank."

What happens when a journalist meets the CEO they just criticised? 🎤

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What happens when a journalist meets the CEO they just criticised? 🎤

City AM