A recent study found that participation in travel sports has increased over generations, and the industry is leaving many families behind.
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The opening ceremony for the Target USA Cup in Blaine, Minnesota is quite the scene
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A youth travel soccer tournament billed as the largest in the Western Hemisphere
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It hosts over 1,200 teams and 16,000 players from all over the world each July
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It's the ultimate example of how big the youth sports travel team culture has grown in the U.S
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There are thousands of club and travel tournaments each year across the country
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And parents who can afford it will spend, on average, between $2,000 and $20,000 per year to take their children
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But the soaring cost of these weekend trips is leaving parents without the means on the sidelines
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A recent study published in the Journal of Sport and Social Issues
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found that club and travel sports participation has steadily increased over generations
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4% of surveyed adults born in the 50s participated. compared to 13% of those born in the 90s
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The Aspen Institute estimates that 17% of kids in 2024 played on club or travel teams
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and the trend is not slowing down. Chris Knuster, a sociology professor and researcher
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at The Ohio State University, is the lead author of the study Part of the rise in private club and youth sports rate is this confluence between parenting expectations and really a booming in the youth sports industry
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full of people who are selling services and are essentially youth sport entrepreneurs
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making the case that they can aid skill development and offer improved experiences
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The Sports Events and Tourism Association estimates that youth sports travel accounts
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for more than 60 percent of the estimated 52 billion dollars sports tourism industry every
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year. Parents often spend more on travel than on equipment or registration fees. Chris Bjork is an
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education professor at Vassar College and co-authored the study. He said parents can easily get sucked
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into the travel team trap because they want what's best for their kids and they follow the lead of
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other parents in the community. Sometimes that works out but sometimes it doesn't and the the
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effects tend to get exacerbated because once you sign up for one of these elite programs
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you discover that you're spending a tremendous amount of time with these other parents who are
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all looking at things from the same perspective. So it's kind of an echo chamber
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So where can this echo chamber take you and your budding star player? How about a weekend at Ripken
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Baseball The original Ripken facility is in Aberdeen Maryland where the MLB Hall of Famer Cal Ripken grew up Visiting teams can pay over to enter a four tournament showcasing
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as many as 48 teams from around the country. In addition to the cost of actually getting to the
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facility, which can run thousands if you're flying, families will likely pay for multiple hotel rooms
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which can cost more than $200 per night, meals, gas, tolls, and activities in the area before and after each day's games
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On top of the costs, kids then find themselves under the bright lights and are pushed to play well against top competition
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So there's certainly an atmosphere of pressure and even, you know, a focus on every practice and every game
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to the extent that didn't really exist for much of the history of youth sports certainly
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but has become amplified as parents and children and communities invest more time and energy
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and awareness of what goes on in youth sports, and particularly private club and travel sports
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For some families, the cost and the scrutiny are worth it. Those trips and experiences can become cherished family memories and lead to lifelong friendships
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Success on the field can also lead to more exposure and interest from college recruiters and professional scouts But those opportunities are rare The NCAA says only 2 of high school athletes will land a scholarship
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Now because of this huge increase in kids who are playing for a travel team
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the pool has increased substantially, but the kind of end point has remained the same
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So that means that a lot of families are going to get disappointed. Bjork, who is co-author of a book on the changing youth sports industry, says it's not necessary for your kid to join a club or travel team unless you're committed to helping them get a shot at that scholarship
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Your kid can be very happy, can be very successful without playing basketball 11 months a year, four days a week
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Another thing that's really important to take into consideration is now parents are forced to make these decisions when their kids are 8, 9, 10 years old
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and what eight-year-old knows what they're really going to want to do when they're 15
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When deciding whether or not to join a club or travel team, Bjork and Knuster encourage parents
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to be mindful of outside influences that create pressure to keep up with other families
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Creating balance in your kids' lives is essential, regardless of how much money you spend
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For Straight Arrow News, I'm Chris Francis
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