0:00
imagine a world where a Starbucks is just a dream Owning your own home is a
0:05
no-go and the internet as we know it Well for most folks it just doesn't
0:10
exist Now picture this In that same country a tiny tiny group sips $9
0:18
coffees cruises in luxury cars and flaunts designer bags that cost more
0:25
than an average person earns in a lifetime This isn't some sci-fi story
0:31
This is North Korea and the champagne wishes and caviar dreams of its top 1%
0:38
They're paid for by a global criminal empire hiding in plain sight Welcome to
0:44
the offlimits world of North Korea's ruling class A land of unbelievable
0:50
luxury plopped right in the middle of widespread suffering We're pulling back
0:55
the curtain to show you the rich lives of the Donju the masters of money and
1:01
the top officials living large thanks to the regime Their paradise a glittering illusion in
1:08
Pyongyang is built on a foundation of shady illegal deals stretching across
1:14
the globe So how is this elite playground bankrolled how in a country
1:21
slammed by sanctions and poverty do a select few get to enjoy things forbidden
1:27
to everyone else today we're going deep inside this secret elite paradise to
1:33
find out how loyalty is bought how fortunes are made through state sponsored crime and how blood money
1:40
keeps this extravagant lie going This is the story of a regime that acts less
1:46
like a government and more like a very sophisticated criminal organization
1:51
Section one the gilded cage of Pyongyang's chosen On the perfectly kept
1:57
streets of Pyongyang a city most of the world never gets to see There's another
2:02
reality This is where North Korea's elite live A special slice of society
2:09
maybe 1 to 2 million people For them life is worlds apart from the tough
2:15
times their fellow citizens face They live in the capital's swankiest neighborhoods Their kids go to the best
2:22
schools and they own things like cars and multiple cell phones stuff that's
2:27
pure fantasy for the average North Korean Within this elite group a new
2:33
class has popped up the doner or masters of money These folks rose from the dust
2:41
of economic reforms in the early 2000s making serious bank through semi-private
2:47
businesses in manufacturing trade construction and services
2:54
They're the new rich in a supposedly classless society figuring out how to
2:59
work the system of state control and smart business moves The lifestyle of
3:04
these chosen few is by any standard pretty fancy Pyongyang has luxury gyms
3:10
high-end restaurants and trendy coffee shops where one drink can set you back up to $9
3:18
Think about that A university professor's official monthly salary might be around a measly 80
3:26
The elite aren't shy about spending either For them buying expensive stuff
3:32
is how they show off their status and power Department stores in Pyongyang
3:38
somehow ignoring international sanctions openly sell brands like Chanel Rolex and
3:45
Mlong Kim Jong-un himself and his inner circle pretty much define indulgence
3:53
We hear stories of private palaces fleets of rare supercars and even
3:58
billion-dollar horse breeding programs that sound almost made up Kim reportedly
4:03
brought in $138 horses from Russia for nearly $600,000
4:09
and keeps up exclusive golf courses that cost millions to build and hundreds of
4:15
thousands a year to maintain His wife R Solju has been seen with Dior handbags
4:23
and his powerful sister Kim Yo Jong was spotted with a Christian Dior purse
4:29
apparently worth $900 on a trip to Russia This open display of wealth isn't
4:36
just about personal enjoyment It's a calculated show of power and a key part
4:42
of how the regime stays in control The message is crystal clear Stay loyal to
4:48
the Kim dynasty and you'll get a life beyond what ordinary citizens can even
4:54
imagine But this gilded cage has invisible bars demanding total loyalty
5:00
in return for all its shiny comforts Section two The price of paradise
5:08
Loyalty forged in luxury In the tricky power games of North Korea loyalty isn't
5:15
just expected It's carefully grown and richly rewarded The regime with Kim
5:21
Jong-un in absolute charge knows that the solid support of its elite is key to
5:28
its survival And what's a better way to lock down that loyalty than by strategically handing out wealth and
5:35
perks this system often called gift politics is a huge part of Kim's rule
5:43
The most loyal and influential members of the workers party military leaders and top government officials get
5:50
showered with benefits that put them way above everyone else These aren't just
5:56
vague advantages They're real touchable signs of their special status Luxury
6:02
apartments in Pyongyang often shown off in state media as kind gifts from the
6:08
leader are a classic example Take Ri Chunhi North Korea's most famous news
6:14
anchor who was publicly given a fancy home by Kim Jong-un
6:20
It's a powerful example of how this works These displays aren't just for the
6:25
person getting the gift They're a message to all elites serve the regime
6:30
well and you can get a piece of this pie too A South Korean government report
6:36
estimated that Kim Jong-un spends up to a jaw-dropping $182 billion a year on
6:43
perks for these elites a group of about 65,000 people This money covers luxury
6:50
imports gifts and various benefits all aimed at keeping them devoted These
6:57
rewards go beyond just houses Luxury cars often smuggled into the country
7:03
despite international sanctions are frequently given to favored officials or
7:08
those who've shown outstanding service especially in the military High-end
7:14
Swiss watches like Omega and the latest electronic gadgets are common gifts at
7:20
big events like celebrating Kim family birthdays or during important party
7:26
meetings These aren't just little presents They're investments in loyalty
7:32
tying the receivers even closer to the regime The Kim family and their
7:37
relatives are thought to spend around 830 billion1 that's hundreds of millions of
7:45
US dollars every year on luxury goods just for themselves In the first 8
7:51
months of 2024 even with economic problems North Korea supposedly imported
7:58
luxury goods worth nearly $52 million including cosmetics watches and alcohol
8:05
mostly coming through China This system creates a strong mutual relationship
8:12
The donjugi the masters of money while making their own fortunes often do it in
8:18
ways that help or are at least tolerated by the state Sometimes this means paying
8:25
informal taxes or bribes to officials essentially making them part of the
8:30
regime's bigger economic and power games They're kind of like oligarchs who get
8:36
that their continued success is linked to the stability and approval of the people in charge The elite in turn know
8:45
that their access to this paradise completely depends on their unwavering loyalty to Kim Jong-un It's a give and
8:54
take where fancy living is the currency of control making sure that those
8:59
closest to power have a real reason to keep things as they are no matter how
9:04
it's funded or what it costs everyone else Section 3 Bureau 39 the shadowy
9:11
architects of affluence At the dark center of North Korea's illegal economy the engine pumping money
9:19
into the elitees fancy lifestyle is a super secret organization Bureau 39 also
9:26
called Office 39 or Room 39 This shadowy part of the Workers Party of Korea acts
9:33
as the personal piggy bank for the Kim dynasty and its most loyal followers Its
9:39
only job is to rake in huge amounts of foreign cash the lifeblood for the
9:45
regime's survival and the guarantee of its elitees comfort often by any means
9:52
necessary whether legal or more often illegal Bureau 39 isn't your average
9:59
government office It's basically the headquarters of a state-run criminal syndicate It manages a huge network of
10:06
operations designed to get around international sanctions and suck up hard
10:12
cash from all over the world Its list of illegal activities is as varied as it is
10:19
evil For decades Bureau 39 has been involved in making sophisticated fake
10:25
foreign money especially highquality US dollars often called supernotes and
10:31
Chinese yuan This isn't some amateur job It's a state-backed operation aimed at
10:38
messing with foreign economies and directly funding the regime But the
10:43
bureau's criminal playbook goes way beyond fake cash It's heavily into drug
10:49
trafficking Making and selling drugs like methamphetamine Arms dealing is
10:55
another big money maker with North Korea selling weapons to various countries and groups often in war zones totally
11:03
ignoring international bans Reports say Bureau 39 even dabbles in wildlife
11:10
trafficking dealing in things like ivory which just shows how far it'll go to get
11:15
money Human trafficking smuggling and selling fake consumer goods and
11:21
exploiting North Korean workers sent abroad whose wages are mostly taken by the state all add to the money
11:29
controlled by this mysterious organization Recent US Treasury sanctions have
11:35
pointed out people linked to office 39 and its banks like Korea Dong Bank for
11:42
coordinating large money transfers from China to North Korea proving it's still
11:49
very much in business More recently Bureau 39 has jumped into the digital
11:55
world using cyber crime and cryptocurrency theft as major ways to
12:00
get cash Its hackers especially the infamous Lazarus Group have become
12:06
notorious for bold heists targeting banks and crypto exchanges worldwide
12:13
supposedly stealing billions This shift to cyber operations shows Bureau 39 can
12:20
adapt and is relentless in its hunt for foreign money using the anonymity and
12:26
borderless nature of the internet The money made by Bureau 39 doesn't go to
12:32
public services or national development in the usual sense Instead it's funneled
12:38
straight to the Kim family and used to keep the party elite living in luxury by
12:44
their loyalty and crucially fund the nation's sanctioned weapons programs
12:50
Bureau 39 is the unseen hand that fills the champagne glasses in Pyongyang's
12:56
exclusive clubs and puts designer clothes on the chosen few all while most
13:02
people are isolated and poor Section four a global web of crime the illicit
13:08
funding playbook The financial survival of North Korea's elite and really the regime itself
13:15
depends on a smart and always changing playbook of illegal activities that go
13:21
far beyond its borders Bureau 39 might be the brains but its operations are
13:28
carried out through a global network built to exploit every loophole and weak
13:34
spot it can find This isn't small-time stuff It's a state-run strategy of
13:40
criminal sovereignty where the government itself is used to protect and
13:46
help large-scale criminal operations Cyber crime has become a really powerful
13:52
tool in North Korea's financial toolkit State-backed hacker groups like the
13:58
notorious Lazarus Group and Advanced Persistent Threat APT
14:05
38 have turned into serious cyber warfare and money-making units These
14:11
groups are thought to be behind some of the boldest digital thefts ever For
14:16
example the $81 million Bangladesh bank hack sent ripples through the global
14:22
financial system and the massive $540 million theft from the Ronin network
14:29
showed what they could do in the crypto world Experts think North Korea has
14:35
trained a cyber force of over 8,000 hackers These hackers use all sorts of
14:41
tricks from spear fishing emails aimed at crypto company employees to
14:47
exploiting weaknesses in blockchain platforms Cryptocurrency is attractive
14:53
because it lets the regime get around traditional banking systems making it much harder for international
14:59
authorities to trace and grab the stolen money These digital assets are then
15:06
secretly turned into hard cash It's estimated that cyber theft brings in as
15:12
much as 50% of Pyongyang's foreign currency and is a main funding source
15:18
for its weapons programs In 2022 alone North Korea reportedly stole over $630
15:26
million in cryptocurrency and a UN estimate for 2024
15:33
suggested they pulled in $1.34 billion
15:39
One of the biggest alleged heists happened in February 2025
15:44
with the Lazarus Group supposedly stealing 1.5 billion in Ethereum from
15:50
the Bybit exchange Beyond the digital world North Korea's illegal activities
15:57
are also deeply rooted in old school criminal businesses Making and
16:02
trafficking drugs especially methamphetamine brings in a lot of money
16:09
Counterfeiting operations keep pumping out highquality fake US dollars and
16:14
other currencies which are then cleaned up and put into the global financial system The regime also profits from
16:22
illegal arms sales supplying weapons to various buyers including non-state
16:27
groups which fuels conflicts and instability while earning much needed cash Photos have even surfaced of North
16:36
Korean-made F7 rocket propelled grenades supposedly used by Hamas against Israeli
16:42
forces showing the realworld impact of this trade What's more exploiting its
16:50
own citizens for foreign cash is a harsh reality Tens of thousands of North
16:56
Korean IT workers and laborers are sent overseas especially to China Russia and
17:04
Southeast Asia These people often work in terrible conditions with most of
17:09
their earnings taken by the state These IT workers sometimes using fake
17:15
identities get contracts with foreign companies making hundreds of millions of
17:20
dollars a year for Pyongyang Recent reports suggest that about 10,000 North
17:26
Korean programmers work illegally in these areas making between $250 million
17:33
and $600 million each year South Korea has sanctioned individuals and groups
17:39
involved in these schemes which are directly linked to funding the regime's nuclear and missile programs
17:47
This global web of crime isn't just about funding luxury It's a critical lifeline that lets North Korea defy
17:55
international sanctions push its military goals and keep up the fancy
18:00
image of its elite paradise Section five laundering the blood money from heists
18:07
to high life Getting huge amounts of illegal cash whether from cyber heists
18:14
drug trafficking or weapons sales is only half the job for the North Korean
18:20
regime The really important next step is to launder this blood money cleaning up its
18:27
criminal past and moving it into legitimate looking financial channels to
18:32
pay for the elitees luxuries and the state's priorities This whole process involves a
18:39
complicated and often hidden network of front companies corrupt helpers and
18:45
taking advantage of weaknesses in the global financial system Historically
18:50
North Korea has used the gambling industry as a favorite way to launder
18:56
money Casinos in Macau and across Southeast Asia have been pinpointed as
19:02
key places where illegally obtained cash can be washed clean The regime has also
19:08
reportedly used ethnic Korean networks in Japan especially those connected to
19:14
the massive pachinko gambling industry worth around $200 billion to create ways
19:20
to move and legitimize funds Now the methods have changed with the times
19:27
stolen cryptocurrency while offering some anonymity at first still needs to
19:32
be turned into usable cash or goods North Korean operatives use
19:38
sophisticated tricks to hide where these digital assets came from This includes
19:45
using mixers or tumblers that blend stolen crypto with other funds passing
19:51
it through hundreds of different digital wallets and using decentralized exchanges to make the transaction trails
19:59
even harder to follow Despite these efforts law enforcement agencies are
20:04
getting better at tracing these movements For instance the US government was able to freeze and seize over $7.74
20:13
million in cryptocurrency laundered by North Korean IT workers who used fake
20:20
identities to get jobs and send their earnings back to the regime Companies
20:26
like Huon Pay have been accused of moving large amounts of stolen cryptocurrency for North Korea though
20:33
they deny it The regime also depends on a network of front companies and trusted
20:41
middlemen spread across the globe These businesses often in industries with less
20:47
strict oversight can be used to buy goods help with trade and move money A
20:54
UN panel of experts found that front companies like Glocom based in Malaysia
21:00
used wide networks of people companies and offshore bank accounts to get market
21:07
and sell arms and related materials for North Korea effectively laundering the
21:13
money made from it Even with thorough international sanctions meant to cut off
21:18
North Korea's access to the global financial system and stop luxury goods from coming in the regime is
21:25
surprisingly good at finding ways around them Corrupt officials in other
21:31
countries weak enforcement in some places and sophisticated smuggling
21:37
operations allow banned items from Mercedes Maybach limousines for Kim
21:42
Jong-un to designer handbags for the elite to make their way into Pyongyang
21:48
These goods are often sent through third countries with fake declarations and hidden shipping details
21:56
North Korea's imports of luxury goods from China for example are still significant showing that sanctions are
22:02
leaky when it comes to keeping the elite happy The secretary's office helping Kim
22:08
Jong-un along with North Korean embassy officials and elites stationed in Europe
22:13
and pro- North Korea countries reportedly act as channels to bring
22:19
these luxury items directly into the country Even North Korean workers sent
22:25
overseas play a part in getting and transporting these goods This complex
22:32
system of laundering and buying ensures that the wealth made through Bureau 39's
22:38
criminal activities can be easily turned into the real symbols of power and
22:45
privilege that define the lives of North Korea's chosen few It's a constant game
22:51
of cat and mouse with international authorities but one that for now keeps
22:56
fueling the champagne lifestyles inside Pyongyang's secret paradise Section six
23:04
the stark divide Paradise built on a people's pain
23:10
The shiny front of Pyongyang's elite paradise with its luxury shops fancy
23:15
restaurants and chauffeurred cars is a horrifying contrast to the grim reality
23:22
for most of North Korea's 26 million people This isn't just a gap between
23:27
rich and poor It's a massive canyon a state in forced separation where the
23:33
fancy living of the few is directly paid for by the hardship and suffering of the
23:39
many The blood money that funds the Kim family's splurges and the Donju's
23:44
comforts is squeezed from a system built on oppression forced labor and the
23:50
routine denial of basic human rights While the elite sip imported coffee and
23:56
show off Chanel ordinary North Koreans struggle with constant food shortages
24:03
Aid workers consistently report terrible shortages of food and medicine in the countryside The United Nations has
24:10
repeatedly warned about extreme hunger and the lack of basic necessities
24:16
The amount Kim Jong-un's family and relatives spend on luxury goods each year estimated at around 830 billion1
24:26
is only slightly less than the 858 billion1 it would reportedly cost the
24:32
regime to cover its annual grain shortage of 1.1 million tons
24:38
This one statistic shows clearly what the regime cares about The indulgence of
24:44
its leaders over the survival of its people Access to health care a basic
24:50
right is a luxury in North Korea Pyongyangs maternity hospital might have
24:57
modern X-ray and scanning equipment shown off as gifts from the great
25:02
general but this is rare For most even basic medicines like aspirin are hard to
25:08
find or too expensive leading to a cruel market for fake drugs The regime's focus
25:16
on funding its nuclear weapons and elite lifestyles takes away resources that
25:21
could ease widespread suffering The very things that show status among the elite
25:27
foreign brands advanced electronics even something as simple as genes or Wi-Fi
25:33
access are forbidden or completely out of reach for ordinary citizens The
25:38
internet is heavily watched and limited to a tiny privileged few making sure the
25:45
population stays cut off from outside information that might challenge the state's story Even personal style like
25:54
wearing blue jeans can be seen as too foreign and therefore banned Women often
26:01
have to make their own sanitary napkins from cotton rags because store-bought ones are too expensive
26:08
The irony is that some of the very money used to keep up this unequal system
26:13
comes from exploiting the labor of North Koreans sent abroad These workers toil
26:20
in harsh conditions their wages mostly taken by the state to fund the very
26:25
regime that denies them basic freedoms and a decent life This is a cycle of
26:31
exploitation where the people are both the victims and without knowing it the
26:37
funders of their own oppression The secret elite paradise is therefore built
26:43
not just on crime but on a foundation of profound human cost It is a world where
26:50
the laughter of the privileged in Pyongyang's exclusive areas echoes
26:55
against a backdrop of silent suffering across the nation The champagne bubbles
27:01
in their glasses reflect a twisted reality one that the regime desperately
27:06
tries to maintain Even as the built-in injustice of this stark divide becomes
27:12
harder to hide from the world and perhaps one day from its own people the
27:18
loyalty bought with blood money comes at a huge price paid by millions who will
27:24
never see the inside of this forbidden paradise The shadows of North Korea hide
27:31
many truths What you've heard today is just a peak into one of its darkest
27:37
corners a world of illegal wealth and shocking inequality
27:43
If this look inside Pyongyang's secret elite paradise opened your eyes please
27:49
think about liking this video and subscribing to our channel for more deep explorations into hidden worlds and
27:56
complex issues We also want to hear from you What part of this story shocked you
28:03
the most do you think a system built on crime and such massive unfairness can
28:09
actually last share your thoughts and ideas in the comments section below
28:15
Talking about these things helps bring more awareness to these critical topics And finally if you know someone who'd be
28:22
interested in understanding the hidden workings of regimes like North Korea
28:28
please share this video with them Spreading knowledge is a powerful thing
28:33
Thanks for watching The story of Pyongyangs elite paradise is a chilling
28:39
picture put together with threads of luxury loyalty and lawlessness It shows
28:45
how a regime backed into a corner by international sanctions and strict ideology can turn itself into what's
28:53
essentially a criminal organization Mastering the arts of deception and
28:59
illegal business to keep itself alive and its chosen few living in style The
29:05
Donju and high-ranking officials who enjoy this champagne lifestyle surrounded by forbidden goods and
29:11
western luxuries are both benefiting from and trapped by this system Their
29:17
loyalty bought with the profits from global cyber heists drug trafficking
29:22
counterfeiting and the exploitation of their own people is the glue holding
29:28
this shaky structure together Bureau 39 the regime's how secret financial engine
29:36
runs these operations with scary efficiency making sure a constant flow
29:42
of blood money goes into the Kim dynasty's pockets This allows them to
29:47
buy everything from supercars and designer watches to the very weapons that threaten regional and global
29:54
stability Yet this secret world of indulgence is like an island in a sea of
30:00
hardship a stark reminder of the human cost of keeping such a system going The
30:07
huge difference between the elitees access to everything and the common citizens access to almost nothing paints
30:15
a grim picture of a society built on an unsustainable and deeply wrong idea How
30:22
long can this paradise funded by crime and held up by fear really last as
30:29
information slowly trickles through even the tightest censorship And as the world
30:34
keeps trying to deal with the challenge posed by North Korea's illegal activities the foundations of this
30:40
secret world may face pressures they've never seen before But for now deep
30:46
inside Pyongyang the party goes on for the 1% A lavish illusion built on a
30:52
mountain of secrets and kept alive by a global criminal empire