0:00
Hi I'm Joost and today I'm looking at the Redken Bruce Cream Pomade
0:03
And as you can see it holds my hair up just a little bit. It's not a heavy hold but it suits my hair just fine and it's very soft and it smells very light
0:12
A little bit like shaving cream. The packaging has a very basic design but of course it's about what's inside
0:17
And this is a very wet and creamy substance. It's more a cream than a pomade
0:21
So don't let the wording of cream pomade make you think otherwise. This really is a cream
0:25
So it's a wet substance but it does give like this matte finish in the end
0:29
And it has a very soft texture. Now because it's a bit lumpy what I like to do is rub this across my hands
0:35
And then use this to shape the top of my hair. And then just take a little bit extra and do the back and sides of my hair again
0:42
Just to make sure that it stays in place all day. But this is more, it's not a heavy hold
0:46
This is more for like a messy look. So it's a lot better for the longer hair of my son where I just want to sculpt it a little to the side
0:53
With like this jelly creamy look. It does give a little bit of texture to the longer hair
0:57
But it's more like a wet sophisticated look. Than for a very sculpted and precise placing of each of the hairs
1:05
So this is more towards a very light hold gel than a pomade. So I think this is perfect if you want a light hold
1:09
And you want to keep your hair soft all day and smelling nice