The Real Reason McRib Keeps Disappearing From The Menu

Not every McDonald's menu item has the universal appeal of French fries or Chicken McNuggets, and many fall into the love-or-hate category. Few menu items at the Golden Arches are quite as divisive as the McRib, which comes back intermittently. Fans of the pork sandwich immediately rush to McDonald's every time they hear it's back, and many of them wonder why the restaurant doesn't keep the popular sandwich on the menu all year long. There are actually a lot of factors at play, so let's take a look at the real reason why the McRib keeps disappearing from the McDonald's menu.