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Saudi Arabia’s $55B gaming bet: why it bought EA

Aug 11, 2026
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Saudi Arabia has bought football clubs, hosted some of the world’s biggest sporting events — and now, it’s taking its ambitions into the virtual world. A Saudi-led group has completed its 55-billion-dollar takeover of Electronic Arts — one of the world’s biggest gaming companies. It’s the second-largest acquisition in gaming history. But while Riyadh sees gaming as a major part of its economic future...some gamers are hitting the rage button. Our Yulia Pobegailova has the story.
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