Amy Webb: Companies' Blind AI Investment Results In Waste of Time and Resources | Fortune AI Weekly
Oct 6, 2026
Nearly every large organization is investing in AI. Far fewer are turning that investment into measurable business value. So what does it actually take to build a company around AI, and where should businesses deploy the technology? In this week’s episode, Fortune AI Editor Jeremy Kahn kicks off the inaugural Fortune AIQ Summit and speaks with Runway COO Michelle Kwan and futurist Amy Webb about what it really means to be “AI native,” when companies should build AI tools versus buy them, and why AI adoption alone doesn’t guarantee productivity or ROI. Then, Jeremy and Senior AI Reporter Beatrice Nolan unpack the explosion of Dario Amodei memes, including his portrayal on Saturday Night Live, and what it reveals about how the public is grappling with the promises and risks of AI.
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