Video thumbnail for Watch: Forget the football—the money game behind the 2026 World Cup

Watch: Forget the football—the money game behind the 2026 World Cup

Jun 8, 2026
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Euronews Europe

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The largest World Cup in history will kick off this Thursday across the US, Canada and Mexico. With 48 teams playing 104 matches, fans are bracing for a five-week marathon. But if you look past the grass, the game is also being played by corporate accountants.
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