CPL (Cost Per Lead) In Digital Marketing: The Complete Tutorial
369 views
Nov 6, 2022
CPL (Cost Per Lead) In Digital Marketing: The Complete Tutorial. Definition: CPL in Digital Marketing means Cost-Per-Lead and it is an advertising campaign strategy that focuses on how much it costs the advertiser to generate a single lead. Now, let’s dig deeper.. To start with, a Lead, in marketing, is simply defined as a potential customer of any business.